The corporate identity consists of positioning the logo centred on the right
margin. All text, names and addresses are placed to the left of the logo in
an expanding pattern. This pattern, as seen below, is indicative of a wake created by a moving
particle. The "data bit" and its wake symbolize characteristics of the
corporation's industry: high technology communications: wave propogation, signal
amplification and high speed data. The logo leading the text on the page
signifies the corporation leading the industry with excellence in service.
Click on the above image to see an actual
representation of Ingenia's corporate identity.
WARNING!!! Windows-based web browsers will be hard-pressed to fit this
alternate version in their field of view. If you are using such a browser,
we forsee much scrolling in your future.
Ingenia's logo is an abstract graphic of a "data bit" accelerating through
a fibre optic cable. The "data bit" reflects the like qualities of fibre
optics data transmission and the corporation: efficiency, agility and
The typeface for stationery is Geometric 415 and for correspondence is Times.
Geometric is a sans serif type that is chosen for its modern, clean and simple
appearance whereas Times is a standard, timeless, business type. This
juxtaposition accentuates the high technology firm's competence and precision
as a young, energetic corporation.
Metallic Purple (Pantone 8802C) and Metallic Silver (Pantone
8403C) were chosen
for their historical significance in the Engineering community and the
foundation of the company's talented associates. The metallic effect displays
the semiconductor characteristics of a silicon wafer - the basis for all
This page created by Ingenia Communications Corporation, © 1995.