Home

Directory
Forum
Glossary
Resources
Test

Training
Calendar
Products
Gallery

E-Mail

GetDigital.com

Digital Imaging Test

This test has been developed to help you make a decision about digital imaging. It is for your information and benefit only. Select the answer to each question which most accurately describes you and your business; then "Send" your responses to see where you stand! (Please be sure to answer all the questions.)

How long do you plan to be in business?

Less that 5 years.
6 to 9 years.
10 or more years.

As a risk taker, how would you describe yourself?

Conservative.
Moderate.
Aggressive.

Where is your studio price position in your market area?

Least expensive.
Average.
Above average.
Most expensive.

Are you at the top 10% in your market in studio size or gross sales?

No.
Yes.

For what sort of business growth do you have the necessary demographics?

10%.
20%.
30%.
40%.
50%.

Do you own a computer in your business?

No.
Yes.

How well do you accept change?

Not very well.
Somewhat well.
Very well.

How well do your employees accept change?

Not very well.
Somewhat well.
Very well.

What is your business' annual gross profit margin?

Less than 5%.
6% to 8%.
9% to 12%.
13% or higher.

How much sales volume do you do in copy and restoration work?

Less than $1,000 annually.
Between $1,000 and $2,500 annually.
Between $2,500 and $5,000 annually.
Over $5,000 annually.

When do you think digital imaging will have the ability to replace silver technology?

At least 8 years from now.
Within 4 to 7 years.
Within 1 to 3 years.

How many events with the equivalence of 100 attendees (dance studios, teen pageants, proms, homecomings or other events for which print delivery would be a great benefit) does your studio photograph per year?

Fewer than 4.
Between 4 and 7.
8 or more.

If your cost of goods sold with silver technology is 26%, what would you think your cost of goods sold would be with digital imaging?

28% to 32%.
20% to 26%.
14% to 18%.
8% to 12%.

Do you currently retouch negatives at your studio?

No.
Yes.

Who is the best judge of your final portrait products?

The photographer/owner.
Your staff.
Your clients.

When you achieve financial success, what will you do with your studio?

Close it.
Don't know.
Sell it.

In what way, if at all, do you think that digital imaging technology will change the value of your business?

Take away from its value.
Not change its value.
Add to its value.

Do you get a tax credit in your state for investing in equipment?

No.
Yes.