Katz Media Partners to Deliver Pippin KMP 2000 to the
Medical Industry and Cable Network
Paris, France - June 4, 1997 Katz Media today announced partnership
agreements to develop vertical markets for the Pippin KMP 2000 in France and
Canada. The KMP 2000 has been confirmed as the ideal multimedia delivery
appliance for supplying on-going professional training and timely information to
the medical industry, and for delivering on-line services, multimedia content
and the Internet via the Canadian cable network.
La Générale Multimedia Revolutionizes Delivery of
Technological Advancements in the Medical Sector
La Générale Multimedia, a French company based in Clichy, has
integrated the Pippin KMP 2000 into the professional medical arena to facilitate
and ameliorate continuing education of medical professionnals. Given the
industry's constant evolution and technological advancements, La Générale
Multimedia has realized the need to deliver rapid and continual training and
information to doctors.
To achieve their goal, La Générale Multimedia has created an
interactive computer learning center based on the KMP 2000 that allows doctors
to review case studies, give their diagnosis and access specialized information
specifically on Gynecology and Vascular Medicine. The doctors review case
studies in a group and vote, by means of AM frequency boxes on practical
questions, diagnoses and treatments. The voting boxes preserve anonymity, which
combats the doctors' reluctance of being tested, for fear of not being abreast
of latest advancements.
According to Emmanuel Klein, Executive Vice President of La Générale
Multimedia, "Accessing the most recent information on cancer treatments,
new drug discoveries or recent disease studies is vital in the medical industry,
and therefore the need for efficient and timely information delivery is a
necessity. The KMP 2000 is the revolutionary tool that makes this possible. By
means of its CD-ROM capability, the KMP 2000 offers high quality multimedia for
the television and interactivity in a low cost and easy-to-use manner. Being
easy-to-use and low cost makes the KMP 2000 the perfect solution for medical
professionals who are not necessarily computer literate, or do not have a
substantial budget for computer equipment."
Arborescence to deliver Pippin KMP 2000 to Canada
Announced at the Marché International des Inforoutes et du Multimédia
(MIM) in Montreal, Katz Media has signed with the Groupe Arborescence to develop
markets, and to distribute and sell the KMP 2000 and a variety of peripherals
and services in Canada.
According to Marc Girard, President of the Groupe Arborescence, "Only
20% of Canadians have access to the Internet. Under this agreement with Katz
Media, Arborescence can now provide, to the rest of the population, on-line
services, multimedia content and the Internet in an easy-to-use manner and at a
price less than that of a multimedia computer."
Arborescence will be actively involved in developing multimedia applications
and peripheral products for the Pippin platform. In addition, Arborescence, via
its subsidiaries has entered into an ISP agreement with a regional cable
operator and will be offering a full ISP service by means of the Canadian cable
About Katz Media
Headquartered in Paris, France, Katz Media manufactures, distributes and
sells multimedia and information appliances and services. Katz Media currently
ships the KMP 2000, an Internet and multimedia appliance based on Apple's Pippin
technology that delivers a robust multimedia experience via the television. Katz
Media is a wholly owned subsidiary of Katz Media Holding Ltd, a company based in
Headquartered in Montreal, Canada, the Arborescence Group specializes in the
field of new information and communication technologies. Arborescence focuses on
products and services which facilitate access to, and use of, these
technologies. The Group's activities include the development and distribution of
information appliances and peripherals, application and multimedia software, and
the operation of general Internet and specialty on-line services.
About La Générale Multimédia
Based in Clichy, La Générale Multimédia operates in the
field of "formation" or training, specifically in the medical
industry. La Générale Multimédia was founded in 1993 and
is fully independent.