|For Immediate Release||Contact: Brian Murphy/Amy Friedland|
|Freeman Public Relations|
THE JOESTER LORIA GROUP TO LAUNCH AMERICAN GREETINGS’ GET ALONG GANG
NEW YORK, NY, June 8, 2004 – The Joester Loria Group, a premiere licensing and marketing agency founded by industry veterans
“The continued appeal of retro properties and consumer demand for merchandise celebrating the optimism and values of 1980’s properties provides an ideal platform for the re-introduction of The Get Along Gang,” stated
The Joester Loria Group will develop a comprehensive licensing and merchandising program for the Get Along Gang which will target a variety of key product categories, including Apparel & Accessories, Domestics & Housewares, Publishing, Stationary & Paper Goods and Toys & Games. Several licensees including Junkfood for junior apparel have already joined the program. 2004 retail initiatives with specialty stores and 2005 retail programs with national accounts will support the launch of Get Along Gang merchandise.
“We’re looking forward to working with The Joester Loria Group for the Get Along Gang,” stated