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WEDNESDAY, DECEMBER 1 – SUNDAY, DECEMBER 5
 SIGN UP NOW & SPREAD THE HOLIDAY CHEER! 25% OF YOUR PURCHASES WILL BE DONATED TO PROJECT A.L.S. Help support PROJECT A.L.S. by doing your holiday shopping at participating Americana Manhasset and Wheatley Plaza stores from Wednesday, December 1 to Sunday, December 5 during regular shopping center hours. Select Project A.L.S. when registering for your CHAMPION CARD. Champions for Charity® is a holiday shopping benefit where 25% of your pre-tax purchase will be donated to those charities you select. Your purchases are not automatically eligible. Your CHAMPION CARD is required to allocate your donation and MUST be presented at the time of each purchase. All 2004 Champions for Charity® shoppers will be eligible to win a $2,000 Americana Manhasset GiftCard. To register for your CHAMPION CARD and for further information about Champions for Charity®, visit championsforcharity.org, call 516.627.2277 or visit Americana Manhasset’s Concierge Store. Click here for more information and a list of participating stores.  Friday November 5 • Briarcliff Manor, NY Holiday Shopping Event Benefits Project A.L.S. Jewelry, Gift Baskets and Sports Memorabilia highlight this unique fair sponsored by Coldwell Banker Residential Brokerage. Click here for more information 
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RESEARCH NEWS . Stem Cell- Derived Motor Neurons Connect with Muscle . . The September 8, 2004 issue of The Journal of Neuroscience reports that motor neurons derived from mouse embryonic stem cells develop appropriate connections with muscle. The study was led by Robert M. Brownstone of Dalhousie University, Halifax, Nova Scotia, and was funded by Project A.L.S. The study breaks new ground in the area of stem cell research. It shows not only that murine stem cells can become functional motor neurons — the very cells that are lost in ALS — but that these new cells can grow processes and establish functional connections with muscle in vitro. Dr. Brownstone's findings are further indication that stem cells may be powerful agents toward the repair of a damaged central nervous system. Since 1998, Project A.L.S. has led researchers worldwide in a concerted effort to understand the potential of stem cells as they relate to ALS. On the strength of additional Project A.L.S. funding, Dr. Brownstone and his collaborators, including Thomas M. Jessell and Hynek Wichterle, of Columbia University, are already at work expanding the recent findings. CLICK HERE FOR MORE RESEARCH NEWS
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