This glorious indulgence was the brainchild of Howard Vair, proprietor of a small specialty candy store in Detroit. Legend has it Howard created Poppycock® clusters over 50 years ago as a snack to take along on tedious road trips through the mid-west.

In 1960, Warner, a Swiss company bought the rights to Poppycock and moved production to their Villa Park, Illinois facility. Consumer’s appreciation for gourmet quality in a unique confection quickly established it as the elite brand of premium gourmet popcorn.

In 1991, the Lincoln Snacks Company acquired Poppycock and continues the tradition of uncompromising quality to this very day, using only the finest ingredients and the same meticulous manufacturing process established over 50 years ago.