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.....Downloads and image standards


LOGO & GRAPHICS
Downloads and image standards


Guidelines | Copyrighting and Registering |
Formatting options
| Colors | Instructions | Downloads

This site is your guide to university-approved printed graphic identity standards for Stevens Institute of Technology. It contains a variety of helpful tools to assist you in utilizing the Stevens logo, Duck mascot and Technogenesis® brand.

Questions: E-mail pberzins@stevens.edu

Guidelines: The Stevens official logo, Technogenesis branding, and Duck mascot may only be used pursuant to the guidelines in this document to identify Stevens Institute of Technology, or Stevens initiatives or services. Any use that falls outside what is outlined herein is strictly prohibited.

  • The Stevens logo must be used as provided by the Stevens News Service, with no changes, including but not limited to changes in the color, or design, or removal of any words, artwork, or trademark symbols. The Logo may not be animated, morphed, or otherwise distorted in perspective or appearance. Proportional scaling of images is acceptable for appropriate use.
  • The Logo must only appear in a horizontal position.
  • The Logo must stand alone (or reasonably distinct from other images and logos) and may not be combined with any other object, including but not limited to other logos, words, graphics, photos, slogans, numbers, design features, or symbols.
  • The Logo must never be used to represent the word "Stevens" or "Stevens Institute of Technology" in text, including in a headline, product-name logotype, or body copy.

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Copyrighting and Registering: If practical, you should include a copyright claim and notification on any brochures or advertisements you produce - to protect your work. The formats chosen for this claim are universally recognized. Either format is acceptable:

© 2002 Stevens Institute of Technology. All Rights Reserved.
OR
Copyright 2002 Stevens Institute of Technology. All Rights Reserved.

The Technogenesis logo must always be accompanied by the registered trademark symbol "®" ithe first time it is used in any print or web document. It should always have a capital "T."

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Formatting options: JPGs hi-rez are for higher quality and larger image needs. This format can be scaled proportionally smaller, but not larger, as the image can be distorted. JPGs can also be converted to TIFF and GIF formats if necessary. We recommend Photoshop or Fireworks for the best results. JPGs can be used in Word, PowerPoint, FrontPage, Dreamweaver, Flash, and other similar applications. EPS image formats are scalable with the best results in Quark, Illustrator, and Freehand. We recommend EPS usage for any commercial press or vendor related work.

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Colors:

Name  

Pantone (PMS)

Web (Hex)
Stevens red  

202cv

#990000
Gray  

429

#ADAFAA
Blue,
Duck Outline in Dark Blue
 

648

#003366

Duck Shadow  

7506C

#EFE3B9

Duck Bill, legs, feet  

715C

#FC9E49

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Instructions on downloading from this website:

  • If you are using a Windows-based computer, position the mouse pointer over the image, click the right-hand mouse button, and choose 'Save Picture as . . .' from the menu that appears.
  • If you are using a Macintosh, hold down the control key while clicking on the picture, release the control key, and choose 'Save this image as' from the menu that appears. This can also be done by positioning the mouse pointer over the picture, then clicking the mouse button and holding it down for a few seconds.
Saving images from this website:
  • If you are using a Windows-based computer, choose 'Desktop' from the top of the 'Save in' pull-down menu in the 'Save as . . .' dialog box. Make note of the file name that appears in the 'File name' text box, and click the 'Save' button.
  • If you are using a Macintosh, click the 'Desktop' button, make note of the file name that appears in the 'Save image as:' text box, and click the 'Save' button.

Questions: E-mail pberzins@stevens.edu

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Downloads: click on the hyperlink
GRAPHIC
FORMAT download



Stevens logo

color:
EPS | JPG hi-rez | lo-rez

b/w:
EPS | JPG hi-rez | lo-rez


Technogenesis logo

color:
EPS | JPG hi-rez | lo-rez

b/w:
EPS | JPG hi-rez | lo-rez


Technogenesis wheel

color:
EPS | JPG hi-rez | lo-rez



Duck mascot

color:
EPS | JPG hi-rez | lo-rez

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© 2002 Stevens Institute of Technology. All rights reserved.

 


Copyright © 2002 Stevens Institute of Technology All rights reserved.

 


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Stevens News Service  is the official news service of Stevens Institute of Technology and is
published by the Stevens News Service, Office of Development & External Affairs.

News related questions can be directed to 201-216-5687.

All content, images, and related items herein are the sole property of Stevens Institute of Technology.
Unauthorized use or linking to this site is strictly prohibited.
Stevens Institute of Technology 2000-2001. All rights reserved. 

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Please send comments and suggestions to the StevensViews editor at pberzins@stevens.edu.

This page was last modified October 13, 2003