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Pageview (or 1 + 1 + 1 = 1)

A pageview - a single screen of content - refers to the sum total of what a user sees in a browser window. Before frames came along, pageviews were a hell of a lot easier to explain and to track: the page you saw was one simple page of content. But frame-based pages are comprised of a whole mess of documents. The Webmonkey frontdoor brings together three different pages: the frameset itself, the content page in the top frame, and the ad called up in the bottom frame. Yet in the language of pageviews, these three pages add up to a single pageview.

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