Pokémon® is a worldwide phenomenon that began as a Nintendo Game Boy® video game in Japan. This amazing game was introduced to the United States in September of 1998 and - with the help of 4Kids Entertainment - transformed the face of children's entertainment.

Pokémon, the animated television series, is the story of a young boy named Ash and his loyal Pokémon best friend, Pikachu. Ash is on a quest to become the World's Greatest Pokémon Master and, joined by his friends, Brock, May and Max, he travels through an exciting world of more than 350 animated Pokémon characters.

  • All-new toy line from Hasbro scheduled to launch in Fall 2005
  • Over 45 licensees on board across all product categories
  • Over $15 billion in worldwide retail sales since inception
  • One of the top rated children's television shows for seven consecutive years on Kids' WB!
  • Over 136 million Pokémon video games sold to date ... Pokémon FireRed was the top-selling Game Boy Advance title of 2004
  • The latest Pokémon video game, Pokémon Emerald, launched in May 2005 … A new Nintendo GameCube game, Pokémon XD: Gale of Darkness, is scheduled to launch in October '05
  • Over 13 billion Pokémon trading cards in global circulation … New TCG games distributed every quarter by Nintendo


Welcome To The Exciting World Of Pokémon!

Pokémon Continues To Appeal To A Whole New Generation Of Fans
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Pokémon - Gotta Catch 'Em All
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