Wa `alaykum As-Salamu wa Rahmatullahi wa Barakatuh.
In the Name of Allah, Most Gracious, Most Merciful.
All praise and thanks are due to Allah, and peace and blessings be upon His Messenger.
Brother, it gives us great pleasure to receive your question, which really reflects your care and interest to be a successful Da`iyah (Islamic Caller). In this context, you are given glad tidings by the Glorious Qur'an, as it says about those who devotedly work in the noble field of Da`wah (calling people to Islam): "Who is better in speech than one who calls (men) to Allah, works righteousness, and says, �I am of those who bow in Islam�?" (Fussilat: 33)
Sheikh Muhammad Al-Ghazali, a well-known Egyptian Da`iyah, has wonderful tips and advice for every Da`iyah, to enable him accomplish with success the task of calling people to Allah. He addresses the mind and soul of every Da`iyah in the following article, which sheds light on his personal experience in this field:
"I did not like the way she was dressed when she entered my office. However, the look in her eyes revealed sadness and bewilderment that called for compassion and patience. She sat down and started sharing her concerns hoping to find answers with me.
I listened to her long enough. I learned that she was an Arab girl who received her education in France where she was raised. It was also clear that she barely knew Islam. I started explaining basic facts, dispelling suspicions, answering questions and refuting orientalists� lies about Islam. I also did not forget to allude to today�s civilization and how it considers women as cheap flesh. At the end of my talk, the girl asked for a future appointment and excused herself.
Soon after, a young man � on whom qualities of Outward Islamism were apparent � came storming into my office and said violently: �How come such wicked person was admitted here?� �The job of a physician is to accept. He doesn�t typically see healthy people, does he?� I replied.
�Of course, you advised her to wear Hijab!� he added.
I said to him �The issue is much bigger than that. There is the foundation that has to be laid. There is the Belief in Allah and the Hereafter. There is the hearing and the obeying of what was revealed in the Qur�an and the Sunnah, in addition to the pillars of worship and manners; the pillars that Islam cannot exist without ��. He interrupted me saying, �All of this does not mean we don�t order her to wear Hijab�.
�I wouldn�t like it if she came in a nun�s clothes while her heart is void of Allah. I taught her the basis that will help her to choose, on her own free will, to wear more decent clothes,� I calmly replied.
He tried to interrupt me again so I said firmly �I can�t drag Islam by its tail as you do. I lay the foundation and then start building and I usually achieve what I want with wisdom�.
Two weeks later, the girl came back. She was wearing much more decent clothes with a scarf over her head. She resumed her questions and I resumed my teaching. Then I asked �Why don�t you go to the nearest mosque to your home?� I said that but immediately I felt remorse. I remembered that mosques are closed in the face of Muslim women. The girl answered that she hated the People of Religion and that she did not like to listen to them.
�Why?� I asked
�They are hard-hearted, and they treat us with contempt and scorn�, came her swift reply.
I don�t know why I remembered Hind (Abu-Sufyan�s wife). She was the one who chewed Hamza�s liver and fought Islam vigorously until the 8th year of Hijrah. She did not really know the Prophet (peace and blessings be upon him). However, when she knew him and saw his lenient manners, she told him �I never wished someone on the face of this earth to be abased more than you and your family. Now, I do not wish to see someone on the face of this earth more honored than you and your family�. The Prophet�s kindness and sympathy changed the hearts of the people around him.
Now, would the Du`ah today learn from their Prophet? Would they learn to draw together instead of driving away, and to bring good tidings rather than to say things that repels people away from them and from Islam?"
Excerpted, with slight modifications, from: www.ghazaly.net
In the light of the above-mentioned facts, it�s clear that calling people to Islam (Da`wah) is a task the needs special techniques and polite methods. Lacking convincing approach and open-mindedness will definitely do much damage to the course of Daw`ah and will drive many away from the path of truth.
Allah Almighty knows best