The Petroleum Equipment Institute is a trade association with over 1600 member companies worldwide.

If your target market is involved with petroleum marketing or liquid handling equipment you should make PEI a part of your promotional campaign. Choose one of these advertising methods to learn more or view the information on circulation, demographics and advertising media we offer.

Online Media Kit

Banner Advertiser Login Download Logos

• Web Site Banner Ads
• Directory Display Advertising
• Directory Logo Listings
• Manufacturer Brand Listings
• Distributor Branch Listings
• PEI Priority Club
• Member Headlines

PEI offers advertising and promotional opportunities in our annual Directory, on our web site and special events.

The Petroleum Equipment Directory is the annual publication from PEI offering a worldwide reference to the petroleum marketing equipment industry. The PEI Directory is distributed to PEI member companies, oil company officials, engineering and purchasing personnel of major industrial companies and government agencies. Approximately 2500 copies are published and all advertising appears in the softbound book and CD-ROM versions.
Advertising Opportunities in the Directory:

• Display Advertising
• Branch Location Listing
• Manufacturer Brand Listing
• Logo Above Listing

Our PEI Web Site is the electronic meeting place for members and a considered a reference for the industry. The site is updated almost daily and features interactive areas that keep visitors coming back. In an average week our site receives about 18,000 unique visits. Not hits—actual visitors!
Advertising Opportunities on the Web Site:

• Banner Ads
• Member News (free)
• Petroleum Equipment Forum (free)

PEI-sponsored Special Industry Events offer special opportunities for advertisers. These events are usually targeted toward specific demographics and provide an opportunity for product and technical demonstrations. For information on such sponsorships contact Bob Young at

Benefits of promoting your product or service through PEI:

• Voice of the Industry
  Since 1951 the Petroleum Equipment Institute has been the respected source for industry information. Technical publications from the association are considered the authoritative references on subjects such as underground storage tanks and fuel dispensing hardware.
• Wide Reaching
  Almost every U.S. firm involved with the manufacture and distribution of petroleum marketing equipment is a member of PEI. Members of PEI range from large manufacturing operations to stocking distributors to owner/operators and end users. Of the nearly 1600 companies in our membership, over 20% are international firms.
• Cost-Effective
  PEI media reaches the right people. Our annual Directory is mailed to oil company officials, government agencies and major industrial companies. We seek out the people that design, specify and purchase the equipment that handles petroleum products and industrial liquids. Pinpoint targeting through our promotion vehicles will make your advertising budget go further.

Members Only?

Some products are only available to companies that hold membership in the Petroleum Equipment Institute. To learn more about PEI membership visit our Formula for Success page.