Welcome to Project Crimson

Project Crimson is a charitable conservation Trust that aims to protect New Zealand's native Christmas trees - pohutukawa and rata. 

Since the Trust was formed in 1990, volunteers have successfully established hundreds of thousands of pohutukawa and rata trees. 



 Congratulations to Philip Simpson


Pohutukawa & Rata: New Zealand's Iron-hearted Trees by Project Crimson Trustee Philip Simpson won the Montana Medal for non fiction and Environment category at the 2006 Montana New Zealand Book Awards. 

The judges said it was a valuable reference book, with a strong environmental message.  "It was very readable and gives a greater understanding of the unique nature of this group of native New Zealand flora.
"Clear text and well-selected and presented illustrations make this an outstanding publication," Lawrence Jones, one of the judges said.
The judges were Mr Jones, Linda Burgess and Bob Ross.  

The Montana Book Awards were presented at a ceremony at SkyCity in Auckland on Monday 24 July. 


Pohutukawa & Rata: New Zealand's Iron-hearted Trees is available from booksellers throughout New Zealand, paperback $59.95



Pohutukawa at the   Chelsea Garden Show


Project Crimson is not really a brand you would expect to see in London - but for a brief spell last month it featured there in association with the 100% Pure New Zealand Garden at the 2006 Chelsea Garden Show.   The New Zealand Garden was created by Tourism New Zealand, with support from Air New Zealand, Tourism Auckland, Tailor Made and Titan HiTours, and was open to the public from 23-27 May.



Xanthe White's design for the New Zealand Garden incorporated indigenous coastal plants unique to Auckland's rugged west coast, architectural foliage plants and rare species never before seen in the UK. 950 plants were shipped from New Zealand to London specifically for the event, with hundreds more sourced from specialist nurseries in Europe.

The most iconic flowering tree, the native pohutukawa, featured in the 100% Pure New Zealand Garden.   At the close of the show, the pohutukawa seedlings were gifted to the Royal Horticultural Society President, Sir Richard Carew Pole, on behalf of the Project Crimson Trust, which will go in to a special collection at Wisely.  He was also given a copy of “Pohutukawa and Rata: New Zealand’s iron-hearted trees” by Philip Simpson, which was published late last year with Te Papa Press.

VIPs attending the New Zealand Garden were treated to a bottle of Ata Rangi’s latest release of young vines pinot noir, Crimson 2005, which is a wine inspired by Ata Rangi’s love of rata and pohutukawa trees.  Sales of the wine support the work of the Project Crimson Trust.


The aim of the New Zealand Garden was to express a connected New Zealand identity that embraces the unique cultural roots of our nation and represents our common/shared culture.


“We were delighted to be involved with the 100% Pure New Zealand Garden at Chelsea” said Bridget Abernethy, of the Project Crimson Trust.  “Pohutukawa have been part of the New Zealand landscape and phsyche for thousands of years.  In many ways they epitomise the characteristics we admire in New Zealanders. They are tenacious, pioneering, adventurous and steadfast, flamboyant on occasion but also down to earth. It was fitting to have them included in the New Zealand garden – it helps us reinforce to the world the close relationship New Zealanders share with their natural environment.”

Vote for your favourite Native Plant

Voting has just commenced on NZ Plant Conservation's website for NZ's favourite native plant for 2006. 

Click here to vote >> 

closes 28 November

Crimson 2005 The second release of this great value Pinot Noir is now available from Ata Rangi, sales of which support the work of the Trust and also help to spread the Project Crimson word.  Click here for more info..>>


July issue of True Colours ready to download now 



 Click here for details


Project Crimson ecards  

The Trust appreciates the support of Colenso.99 who provide design ideas at no cost, and Mazda Motors of New Zealand Limited for providing the Trust with two Bounty 4WD vehicles and Custom Fleet for providing free servicing and licensing for the vehicles.  The Trust would like to thank Fully Equipped for providing and fitting both vehicles with Tufdek liners.

Colenso.99 Proud Supporters of Project Crimson Trust   Mazda - Proud Supporters of Project Crimson   Department of Conservation
Proud Supporters of Project Crimson Trust


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