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ORIGINAL DURA-ACE EX AX 7400 7700 7800



7700


















Dura-Ace 7700
The Day Before The 79th Giro d'Italia - Athens, Greece
Dura-Ace 25th Anniversary Group
1996

Dura-Ace took another leap forward with the appearance of the new 9-speed 7700-series components. 300 production prototype groups were prepared for the Mapei, Polti, TVM, Panaria, MG, and Festina teams who would begin testing the components in the 79th Giro d’Italia. After three weeks grueling weeks of racing, the 7700 components successfully completed their first test under fire.

Later in the year, when Pascal Richard won the Olympic Road Race, the top 12 places were all riding on prototype 7700!

Johan Museeuw several months later with the first World Professional Road Championships won on Shimano’s new ultra lightweight 9-speed. In addition to Museeuw’s win, Shimano sponsored riders took the top 9 spots riding Dura-Ace 7700 series equipped bicycles.

1997

Dura-Ace 7700 is introduced. The major improvements to the group took the form of a 500 gram weight reduction, greater rigidity of all components, improved control response through more precise shifting and braking mechanisms, and a new 9-speed drive train.

Duar-Ace 7700 provided a higher level of component performance and was enthusiastically endorsed by everyone who rode it.

Laurent Brochard took the 1997 World Professional Road Championships.
1998

25th Anniversary Dura-Ace introduced as a commemorative edition. Despite a high gloss hand polished finish and gold logos, many riders chose to honor this milestone by riding this custom group.

Oscar Camenzind took the 1998 World Professional Road Championships.
1999

Lance Armstrong of the United States Postal Service Pro Cycling Team becomes the first Shimano sponsored rider to win the Tour de France. A victory he has repeated each year to the present.
2002

2002- Lance Armstrong adds Tour victory number four to his palmares while Shimano sponsored riders claim all four major classification titles- Armstrong for General Classification; Laurent Jalabert for KOM; Robbie McEwen for Points, and Ivan Basso for Best Young Rider. Four jerseys for Shimano Dura-Ace, a great wardrobe by anyone’s standard.
                    

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