How do you make a game viral? Gamasutra, gaming industry business website, has published a new article today on five ways to market a game more, er, virally. Jon Radoff, creator of Space Empire Elite, gives a few pointers on how to gain a following and continue to grow that following after inception. In these tips, there’s a glimpse of how, if successfully marketed, a small, unknown game can become a hit.
Read the entire story on Gamasutra.