Jun. 22, 2007 at 3:30pm Eastern

SearchCap: The Day In Search, June 22, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 0 Comments » See Related Stories In: SearchCap

Jun. 22, 2007 at 1:55pm Eastern

Ask Advertising Campaign Slammed

As pointed out on Bruceclay.com - Ask.com thinks you're an idiot - Ask can sometimes be an irritating company. I like the new 3D interface and they're doing a lot of good things in the search arena. However, when it comes to actually marketing what they're up to I'm completely baffled. In the UK they have been running an 'Information Revolution' campaign, employing a font reminiscent of Soviet-era dissident 'samizdat' typescript. I wrote about this in a column for the Ariadne magazine and things don't look any better on the other side of the Atlantic.

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By Phil Bradley Dotted Spacer Permalink Dotted Spacer 4 Comments » See Related Stories In: Ask: Other

Jun. 22, 2007 at 1:38pm Eastern

ASK Home Page

The Ask.com blog has a piece on their home page, which they are particularly proud of, and I think rightly so. They talk about their icons, suggest feature, and skins, all of which are worth a quick peek.

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By Phil Bradley Dotted Spacer Permalink Dotted Spacer 1 Comment » See Related Stories In: Ask: General

Jun. 22, 2007 at 12:13pm Eastern

Search in Pictures: Yang Hugs Semel, Solar Google Plugs, Brick & Lace At Yahoo

Search In Pictures In this week's Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more.

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By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 0 Comments » See Related Stories In: Search In Pictures

Jun. 22, 2007 at 9:32am Eastern

Dictionary Feature Added To Google Translate

Garett Rogers reports that Google Translate has added a dictionary feature.

The help documents clarify that the supported languages are currently English and French, Italian, German, Spanish, and Korean. Give it a try, yes in in French is si, but make sure to check out the related phrases that help you place the word in context.

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By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 1 Comment » See Related Stories In: Google: Translate

Jun. 22, 2007 at 9:27am Eastern

Google Adds News Blog & Finance Blog

Google frequently adds new blogs, most are for international translation of their other blogs now - but recently Google added two new blogs. The Google News Blog was launched yesterday and the Google Finance Blog was launched Wednesday.

Hat tip to Googlified.

By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 0 Comments » See Related Stories In: Google: Employees, Google: Finance, Google: News

Jun. 22, 2007 at 9:20am Eastern

Google Has About 2,000 Job Openings Worldwide

Gary Price reported that Google has almost 2,000 job openings at this point in time. He counted them yesterday, and of course, they are subject to change at any moment. Here is his breakdown by region:

  • United States 1,233 Jobs
  • Canada, Caribbean, South America 67 Jobs
  • Asia 269 Jobs
  • Europe, Middle East, and Africa 388 Jobs
By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 2 Comments » See Related Stories In: Google: Employees

Jun. 22, 2007 at 9:09am Eastern

Google Partners With Dell To Manufacture The Google Search Appliance

The Google Enterprise Blog announced that they are getting out of the hardware business by partnering with Dell to manufacture their Google Search Appliance boxes.

Google said they made this move so that they can "focus more on the software side." Google is also excited about Dell's capabilities of marketing the search appliance globally.

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By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 0 Comments » See Related Stories In: Google: Enterprise Search

Jun. 22, 2007 at 9:02am Eastern

Business.com Up For Sale, Bidding Starting At $300 Million

Business.com Could Hit Jackpot on Auction Block from the Wall Street Journal reports that Business.com is "on the auction block." The popular business-to-business directory is expected to make between $300 to $400 million on the sale.

Who would be interested in buying Business.com? The Wall Street Journal believes that Dow Jones and New York Times might be some of the companies to make an offer.

By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 1 Comment » See Related Stories In: Search Engines: B2B Engines

Jun. 22, 2007 at 8:53am Eastern

Google: 25% Of Queries Are New & Adding Question Engine

Google's Udi Manber - Search is a Hard Problem from Read/Write Web has an interesting write up on a presentation Udi Manber, Google's VP of Engineering, gave the other day at Supernova. In his presentation, he tried to explain why "search is a hard problem." But a few of his statements really stood out from the others.

Manber said 20 to 25% of the queries that Google sees today, have never seen before. Wow, 25% of the queries people enter into Google today, were not seen before today?

Manber also said that Google is rolling out a new search function that interprets questions better. Manber gave three examples of how Google will be handling this.

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By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 6 Comments » See Related Stories In: Google: Web Search

Jun. 21, 2007 at 5:58pm Eastern

adCenter To Upgrade More Advertisers Into Content Network On June 28

I just received word that Microsoft adCenter will be upgrading more of their advertisers into the adCenter content network, i.e. ContetAds. Advertisers who are selected will be automatically included and be billed for clicks on ads within Microsoft's contextual program. This is set to go live on June 28th.

If you do not want this, please use this form to inform Microsoft that you want to opt out - you have until June 26th to place your request. Otherwise, you have several other options:

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By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 0 Comments » See Related Stories In: Microsoft: adCenter

Jun. 21, 2007 at 3:03pm Eastern

SEO "Don'ts": 20 Fatal Mistakes You Must Avoid To Succeed

Small businesses are often hard-pressed for time and money. That's been a recurring theme in the Small is Beautiful columns here on Search Engine Land. And as I read various small business blogs, it's clear to me that there's a growing interest in search marketing and understanding the benefits of SEO. But there's still a divide between that and actually doing SEO or hiring an SEO company. The idea for this column came from a small business blog, where one small business owner asked for a quick and easy SEO checklist to follow. In other words, a concise list of do's and don'ts for search engine optimization.

Well, how about going one better than that? How about two checklists? This week, a checklist of don'ts: things to avoid whether you're doing SEO yourself or having an outside firm do it for you.

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By Matt McGee Dotted Spacer Permalink Dotted Spacer 11 Comments » See Related Stories In: SEO: General, Small Is Beautiful

Jun. 21, 2007 at 2:59pm Eastern

Keep The Faith When The Algo Changes

100% Organic - A Column From Search Engine Land One common mistake I've seen SEOs make since the dawn of search engines is tweaking their pages every time a change in ranking occurs. This is partially due to the fact that SEOs are notorious for mixing up cause and effect.

Rankings for any given keyword phrase change constantly due to a variety of factors. These include algo changes, different data centers being queried, geo-targeted searches, personalized search, gaining or losing an authoritative link, and much more. It's a big mistake to assume that your rankings loss (or gain) had anything to do with something you've specifically done on the page itself. More likely than not, your rankings would have changed irregardless of anything you did on your site.

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By Jill Whalen Dotted Spacer Permalink Dotted Spacer 3 Comments » See Related Stories In: 100% Organic, SEO: General

Jun. 21, 2007 at 2:58pm Eastern

Local & Mobile Search: We Want Your Input!

We're in the planning phase for our first SMX Local & Mobile search conference, and would appreciate your help. Please take a short Search Engine Land Local & Mobile Search Survey, to help us get a better understanding of the current landscape. It will take about 3 minutes to complete. Really, we timed it!

By Chris Sherman Dotted Spacer Permalink Dotted Spacer 0 Comments » See Related Stories In: About Search Engine Land, SEM Industry: Conferences, Search Marketing: Local Search Marketing

Jun. 21, 2007 at 2:50pm Eastern

SearchCap: The Day In Search, June 21, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 0 Comments » See Related Stories In: SearchCap

Jun. 21, 2007 at 2:44pm Eastern

European Union To Question Data Retention Policies Of Other Search Engines

EU data protection group questions other search engines from InfoWorld reports that the European Union will expand their investigation beyond just Google and investigate other search engine provider's data retention policies.

Peter Hustinx, European Data Protection Supervisor, told us this in an interview last night. Danny is quoted in the article, explaining that it makes sense for the EU to look at other search engines, and not just Google.

Both Google and Yahoo have 30-year cookies. So where's the letter for Yahoo from the Working Group? And isn't 14 years from Microsoft excessive?"

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By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 0 Comments » See Related Stories In: Google: Legal

Jun. 21, 2007 at 8:22am Eastern

Top Google Engineer & Product Manager Leave Google

Two top Google engineers leave — to Benchmark Capital from VentureBeat reports Bret Taylor and Jim Norris, top Google engineers, have left Google to work at Benchmark Capital, a venture capital firm.

Taylor and Norris were largely responsible for the development of Google Maps as well as other Google products. Taylor was the project leader for Google Maps, while Norris was in charge of the server management for the mapping product. Norris told VentureBeat, “It’s not about the money." Both Taylor and Norris earned the top Google award, Google Founders’ Award.

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By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 1 Comment » See Related Stories In: Google: Employees

Jun. 21, 2007 at 8:16am Eastern

Yahoo Search Ads Now Truncated To 70 Characters

As expected, Yahoo has confirmed that as of now, all Yahoo Search Marketing ad descriptions that are longer than 70 characters will be truncated to fit the new size requirement.

There still is an optional 190-character long description box, which may be used on some of Yahoo's distributing partner sites. So if you have not manually revised your ads to the 70-character limit, you may want to review your ads now.

By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 1 Comment » See Related Stories In: Yahoo: Search Ads

Jun. 21, 2007 at 8:03am Eastern

Yahoo Acquires College Sports Site, Rivals.com

Yahoo has acquired Rivals.com, an online college sports site. Yahoo said this acquisition "will significantly expand the community offerings and open publishing capabilities of Yahoo! Sports."

Although Yahoo did not discuss the financial matters of the agreement, paidContent.org suspects it was about $100 million.

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By Barry Schwartz Dotted Spacer Permalink Dotted Spacer 0 Comments » See Related Stories In: Yahoo: Business Issues

Jun. 21, 2007 at 7:26am Eastern

The Users Are Revolting

Flickr has recently introduced content filters, allowing users more control over what images they view, and to ensure that they don't get nasty surprises by accidently viewing some of the more adult images that are hosted. However, while this is a useful option, the option of turning it off has been removed in Germany, which means that those users are unable to see images that users from other countries can. This has led to some very unhappy users indeed, drawing parallels with recent situations with some other high profile Web 2.0 companies.

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By Phil Bradley Dotted Spacer Permalink Dotted Spacer 0 Comments » See Related Stories In: Yahoo: Flickr

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