Students learn from masters
by Irene Sino Cruz
CEBU CITY--Take risks and work hard. Successful entrepreneurs gave this advice to over 1,000 people who attended the Go Negosyo Entrepreneurship Conference here early last week.
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Bringing BPOs to the countryside
by Joji Ilagan-Bian
THE GROWTH of business process outsourcing (BPO) sector in the country was estimated at 40-50 percent yearly. The Philippines has become a popular choice for BPOs because of our highly skilled, educated and English-speaking manpower with high level of customer relations capabilities.
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Raising the bar on Philippine advertising
by Willy E. Arcilla
MANILA, Philippines -- Anyone engaged in marketing and advertising -- and even in business -- must have heard of the famous quote, “Half of what I spend in advertising is wasted, and the trouble is, I don’t know which half!”
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The pricing decision tug-o-war
by Ned Roberto
MANILA, Philippines -- Question: Operations and Finance do the pricing in our company. It’s a pricing that assures the company with a 30-percent profit margin.
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Giving fisheries a break
by Ernesto Ordoñez
MANILA, Philippines -- On June 24, national and regional officials of the Department of Agriculture’s Bureau of Fisheries and Aquatic Resources initiated an innovative program and traded places with fisherfolk leaders from various provinces.
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