E! hiring help with '90210' reality series

By Kimberly Nordyke
E! Entertainment Television is taking viewers inside the mansions of the super-rich residents of Beverly Hills in a new reality series titled "High Maintenance 90210."

The half-hour series will profile the "outrageous and hilarious work environments of domestic staffers as they navigate the challenging, chaotic and often over-the-top world of the super-wealthy and super-demanding," E! said. The six-episode series is set to debut at 11 p.m. Jan. 1.

"High Maintenance 90210" is produced by Prometheus Entertainment in association with the Machine. The executive producer is Kevin Burns, an Emmy-winning filmmaker behind E!'s top-rated reality show, "The Girls Next Door," and president of Prometheus.

"Our new series combines a voyeuristic look at the ultra-rich with executive producer Kevin Burns' comedic wit," said Lisa Berger, executive vp original programming and series development. "Two of the biggest success stories at E! have been 'Dr. 90210' and 'The Girls Next Door.' We believe that this is a winning combination, and we hope that viewers will agree."

Also executive producing are the Machine's Jon Sheinberg, who has produced such films as "Passenger 57," "Hard to Kill," "For Richer or Poorer" and "Flipper," and Jack Lippman, owner of the Elizabeth Rose Agency, a Los Angeles-based domestic placement agency.

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