Saturday, September 29, 2007
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News Front

Ad Spending To Grow 4.8% in 2008
September 28, 2007
Lowest expansion in 16 years
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Axe Goes Collegiate in Product Debut
September 28, 2007
Campaign will show 'food diving' followed by public shower
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Disney Shuts Down Mobile Venture
September 28, 2007 - Competition cited as reason
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Legacy Adds Different Spin to 'Truth'
September 28, 2007 - Anti-tobacco group moves in new direction
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CBS Tries Online Tactic To Push Shows
September 28, 2007 - Network will distribute short clips from programs
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Blog Spot
THE BRANDWIKI
Some Interesting New Trademark Applications
Ice in a Bottle Plan from Coke
VideoEgg Eggs on Google
SHORT TAKES
STROKE OF GENIUS
SOUNDS LIKE ONE OF THOSE LATE-NIGHT IDEAS
THIS'LL DRIVE YOU TO DRINK
BRANDWEEK NRX
Sales reps around the country express their condolences for murdered Lilly rep.
Should you really drink something with a warning label saying "corrosive"?
Body today identified as Lilly sales rep Nailah Franklin.
STICKER SHOCK
Strike this
UAW, Lamborghini, Jeep
VW 2
MOVIE MARKETING MADNESS
Movie Marketing Madness: The Darjeeling Limited
Shared items on the side
Your blogger at BlogOrlando
   
Brandweek Magazine
CURRENT ISSUEmore »
BRAND BUILDERSmore »
Strategy: Procter Dishes Out 3-Tiered Dawn Attack
News Analysis: Sub-Continental Drift: S. Asians Raid The C-Suite
Management: Goggins Joins Growing List Of Ex-VW Marketing Execs
News Analysis: Marketers Waiting Before They Will Tackle Adblock
Dirty Laundry Dot Com
On A Wing— And A Ding
COLUMNSmore »
FEATURES & OPINIONSmore »
The Game: Marathon Marketers Go Extra Mile En Route To '08 Olympics
The Biz: Spider-Man, Spider-Man Sells Whatever A Spider-Man Can
The Game: Kodak Pictures ACIS In Future; Nets' Effort Puts Focus On Fans
I've Got A Beef With Mass Marketing
Hallmarks Of Hysteria

Start the TiVo-lution Without Me
Digital prophets predicted that TiVo would make the 30-second commercial spot a relic. But has DVR technology proven to be the threat that marketers were led to believe?
MORE »

Latest Headlines:
Coaching That Counts
Holiday Gift Card High




 
AUTOS
Nissan Marketing Chief Departs
Honda Launches Image Campaign
Chevron Gets 'Serious' in Long-Form TV spot
SPORTS & ENTERTAINMENT
Firebrand All-Ad Video Network Set to Debut
Coors Races Ahead of Bud at Nascar
MLB, People Magazine Seek 'Sexy' Fans
FOOD & BEVERAGE
Long Hammer Pale Ale Extends Its Reach
Dateline: Chicago's All Candy Expo
Heineken Head Goes Flat, Leaves
PACKAGED GOODS
P&G Dishes Out Three-Tiered Dawn Attack
Sub-Continental Drift: South Asians Raid the C-Suite
U.S. Ad Spend Dips in First Half
RESTAURANTS
Burger King Joins Healthy Food Initiative
Dunkin' Donuts Slimming Down
APPAREL & RETAIL
Home Depot Seizing Share With Holiday Cards
More Toy Recalls Over Lead Fears Announced
New CMO at Puma After Executive Shuffle
FINANCIAL SERVICES
Media Outlook, 2008
Total Ad Spending Slows for the First Time Since 2001
Creative Realtors Give Condos New Lease on Life
TECH / HARDWARE
Broadcasters Gives Google a Cool Reception
Halo 3 Blows Away Competition
Amazon Takes a Bite Out of Apple With Online Music Store
PHARMACEUTICAL
LEISURE & TRAVEL
All Aboard: Southwest Updates Boarding Procedure
Orbitz Building Social Network To Aid Fliers
Wyndham Keys on Gen Xers for Growth, Fresh Image


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$30 Mil. Terminix Reviews Creative
$35 Mil. Boost Mobile in Play
Monster Consolidates Media at MEC
Chevron Preps Global Push
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CBS' Eyelab to Let Users Mash-Up Content Clips
Spike Bulks Up on Unscripted with New Slate
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CNBC Revamps Schedule, Yanks On the Money
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Uncle Kracker Pleads Guilty To Assault
"Hundreds" of Fresh & Easy Stores Needed
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