Friday, July 04, 2003
SISLEY TREASURE WAS an avid Internet chatter and often used America Online to
find like-minded people to make music, go to raves and hang out. When this club
kid and fashion maven found DJ Kaz Gamble in AOL’s member directory, it
was a match made in pop heaven.
Treasure, 21, was looking for a singing gig, and Gamble, 26, was searching
for a vocalist for his new music project.
“I only randomly check my AOL e-mail account, but I fortunately found
e-mail,” Gamble told the Blade. “Her timing was perfect. She sent
over some tapes of her singing and dancing, and she got the job.”
Treasure and Gamble formed the group Cooler Kids and started working in the
studio on their first record together with production team Pop-Rox. The fruit
of their labor is the debut “Punk Debutante,” which landed in stores
“Punk Debutante” is a refreshing take on pop music. The album
features 12 tracks that offer an infectious fusion of catchy melodies, disco-house
arrangements and a heavy dose of ultra-hip attitude. Songs such as “All
Around The World,” “Morning Star” and “Hook Up” are
instant hits for their irresistible pop quality.
In preparation for the record release, Cooler Kids hit the gay scene to build
a strong fan base for their new-millennium vibe. Earlier this year, they opened
for Erasure during their North American tour.
“That tour was so much fun,” Treasure says. “We got to see
a free Erasure concert every night.”
WITH HER OFFBEAT style and pseudo valley girl antics, Treasure, a Los Angeles
native, is quite the hag that gays love to embrace. The feelings are mutual.
“It is really fun to perform in front of all the gay boys. They’re
my favorite audience,” she says. “Gays have been really accepting
of the party vibe that we bring — not just the music, but also our fashion.
I make our entire wardrobe, and gays are so appreciative and responsive.”
To celebrate their debut CD with the gay community, Cooler Kids had their
own float in New York City’s Gay Pride parade this year.
Gamble says he had a very clear vision when he wrote the album.
“Most importantly, I simply wanted to make good pop songs — sing-along,
whistle tunes,” he says. “I wanted to compete with classis songwriters
such as Carole King, the Beatles and Abba.”
The CD’s production is surprisingly sophisticated for a seemingly carefree
Gamble says, “We have strong songs, but then we have tripped-out sounds,
beats, flips and other sound effects that people might not have heard before.
We wanted to make eclectic pop.”
He notes that there was a reason to call the album “Punk Debutante” in
a time when even popster Avril Lavigne is considered punk.
Honestly, we feel it is punk to be fabulous,” he says. “We want
to be glamorous, and that is our punk vibe against the norm.”
Cooler Kids’ melodies often seem reminiscent of music that dominated
the charts in the ’80s.
“Some people say we’re going back to the ’80s. That is not
true,” he says. “In fact, we have always been into ’80s pop.
We continued to do ’80s drum-’n-base that nobody liked for a while.
Now we’re bringing it back and the crowds are loving it.”
The two pop purists feel that their music will strike a chord with many.
“I think a lot of people are ready for a fresh new sound,” Gamble
says. “People are fed up with hearing the same angry rock-’n-roll.
We relate to that. We had to make this album because nobody else is making
Treasure adds, “People can pretend we’re big ’80s stars,
and this is our comeback record.”
DreamWorks Records, 2003