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PRESS RELEASE: USA Pump It Up Festival 2006 National Competition on ExtremeDance Game

Press release supplied by Games Press 09:47 28/09/2006

CHARLOTTE, NC Sept. 27, 2006 On September 29,2006, Pump It Up (PIU) players from across the nation will meet inCharlotte, NC, to kick off the first-ever United States Pump It UpFestival (USPF), a two-day event centered around Pump It Up, theinternationally acclaimed arcade dance game. The inaugural USPFwill include PIU- themed activities and will feature the NationalPIU Competition to determine who advances on to represent the U.S.at the World Pump Festival later this year in Seoul, Korea, wheretop prizes of $30,000 await the winners of each division.

Pump It Up: Zero, the most anticipated version of PIU ever, willbe the official version for the tournament. Released in February2006, Zero sports an all-new interface with cutting-edge graphicscomplemented by many new modes and options. These include an“Easy Station” for beginners, a “MissionStation” for those adventurous enough to take on itschallenges, and the long-awaited Split Mode feature allowingplayers to choose different difficulties while playing the samesong. The gorgeous Shay Stage at Lake Park in the Charlotte suburbof Pineville, NC, will host the National Competition, slated forSaturday, September 30th. There, the U.S. Pump It Up Champions willbe crowned in the divisions of Male Speed, Female Speed, andFreestyle. It’s a free event for spectators so anyone iswelcome to come relax outdoors at beautiful Lake Park and watch thecountry’s elite PIU players battle it out! For all eventinformation including prizes, schedules, and host hotelinformation, please visit the Event section of www.piugame.com.

The gorgeous Shay Stage at Lake Park in the Charlotte suburb ofPineville, NC, will host the National Competition, slated forSaturday, September 30th. There, the U.S. Pump It Up Champions willbe crowned in the divisions of Male Speed, Female Speed, andFreestyle. It’s a free event for spectators so anyone iswelcome to come relax outdoors at beautiful Lake Park and watch thecountry’s elite PIU players battle it out! For all eventinformation including prizes, schedules, and host hotelinformation, please visit the Event section of www.piugame.com.

Event Rules and Posters Available at www.mmpr.com/MMPRFTP Pump It Up Festival 2006materials are inside the folder called "Pump It Up Festival2006"

Learn more... http://www.piugame.com

About Pump It Up

Developed by Andamiro, Pump It Up is the arcade dance game thatencourages players to actually dance to choreographed steps ratherthan just stomping on the right spot. While quickly gainingpopularity in the United States, Pump It Up is already a hugesuccess in Asia and South America, continuing to successfully enternew markets around the world under Andamiro’s concept of“putting the players first.” With the patented 5-paneldance pad and a truly unique interface, Pump It Up sets itselfapart from other games of the genre.

About World Pump Festival (WPF)

Each year after having won their qualifying National Festivals,the top Pump It Up players from around the world are flown to thehost country of the WPF to compete for the title of World Pump ItUp Champion and large cash prizes. WPF2006 will be held thisNovember in Seoul, South Korea, the birthplace of Pump It Up, andwill feature 20 nations vying for their share of the $146,000purse. In addition to meeting the best players in the world,participants and guests to the WPF spend a four-day weekendtogether touring the host city, experiencing the local customs, andenjoying special events planned for the Festival. For moreinformation on the WPF, please visit www.piugame.com.

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