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Växjö, Sweden 22-24 September 2006
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The digital era has changed the rules on the global media market.
Nowadays the traditional broadcasters, film companies and
other creators of content are challenged by a new competitor
– the audience itself. This can be seen as a threat to the traditional
industry or as a vitalization of the whole society. We take
the positive stance and look forward to an exciting future where
the professional media industry will work in symbiosis with the
young bloggers, v-loggers and gamers.
We therefore established the Participatory Academy – a new forum
for all media professionals and researchers engaged in collaborative
methods and techniques.
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Do you work with young audience in TV, radio or new media and do you want to learn the secrets of successful co-participatory work? Or do you just want to learn the secrets of successful co-participatory work? Then you should attend the Participatory Academy. It is the fourth year in a row that Swedish Television and the Interactive Institute, in cooperation with Växjö University, Danish Broadcasting Corporation, Norwegian Broadcasting Corporation, Prix Europa and EBU invite practitioners and researchers to a creative weekend in the name of cross media and collaboration.
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