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November 30 2007

Google Testing OpenID With Blogger, May Offer OpenIDs To Users

Duncan Riley

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bloggerindraft.jpgGoogle’s “Blogger in Draft” program that tests functionality for Google’s popular Blogger blogging platform has rolled out OpenID support for comments.

The new service will allow anyone with an OpenID account, including LiveJournal and TypeKey services to log in and validate a comment on blogs running under the Blogger in Draft service. Google notes that the feature is a test and that they will seek user feedback, but all things being equal this will end up being provided on Blogger itself.

The bigger news, particularly for rabid OpenID advocates is a suggestion from Google that they are “working on functionality to let Blogger’s URLs (both Blog*Spot and custom domains) be used for commenting elsewhere on the web,” which sounds a lot like code for Google is looking at turning Blogger logins into OpenID log ins in a similar way that AOL did with its user base.

It doesn’t take Sherlock Holmes to know who is driving this, and Google even drops a hint in the example link: “http://brad.livejournal.com/”; LiveJournal founder and former SixApart employee Brad Fitzpatrick joined Google in August and is credited as the founder of OpenID.

OpenID advocates are passionate about the potential of the idea, but despite the noise and companies such as Digg, Yahoo and even to some extent Microsoft adopting OpenID it has failed to capture the broader public’s imagination. If the 1000 pound Gorilla in the room decides to adopt OpenID across its range of products, presumably with Blogger being only the first step of a broader rollout, OpenID may finally take off outside of the first adopter and tech communities.

Thanks to David for the tip


This entry was posted on Friday, November 30th, 2007 at 3:46 am and is filed under Company & Product Profiles. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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Comments

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  1. Vikram

    November 30th, 2007 at 4:17 am

    Open ID has always been an excellent concept. Google’s involvement would give this a major boost. Although this is a huge task, as you have mentioned , converting logins from Blogger to open ID, but if AOL can handle it, am pretty sure Google will do just fine.

    I just hope they involve other blogging platforms in this, especially WordPress!

  2. 113.com

    November 30th, 2007 at 4:25 am

    Great move.. the way to go.. /ac.

  3. dailytwitter

    November 30th, 2007 at 4:32 am

    OpenID is a much more stable and open proposition - unlike CardSpace, which oh so funnily reminds me of the MSN - yes the old Microsoft Network - when Mr. Gates thought he could re-create the internet - oh what heady days those were with blackbird and that highly successful venture - NOT!

    I digress, Google and Open ID is such a good move, puts it into a prime position as a provider of Open ID accounts - meaning more user data - great for their advertising and behavioural strategy.

    Gives them a leg up in terms of consumer stakes, by bringing the concept to a mass market - its a tad geeky and techy at the moment.

    Leverage interoperability between other sites which oh, may also have adopted Open Social - another great idea, means it would be simpler for users to move within these networks.

    Suspect there will be some refinement of the OpenID concept to include mobile too at some point, will have to happen with the whole GPay patent

    dt

  4. Steve Ballmer

    November 30th, 2007 at 4:37 am

    Open ID, isn’t that a contradiction?

    http://fakesteveballmer.blogspot.com

  5. TECHFLOCK

    November 30th, 2007 at 4:38 am

    Nice, hope more people adopt! . AOL has something called OpenAuth which lets developers use openid on third party sites - http://dev.aol.com/openauth

  6. cdprashanth

    November 30th, 2007 at 4:57 am

    Good to users

  7. Manoj Kumar

    November 30th, 2007 at 5:26 am

    Duh, “1000 pound gorilla”? I thought MS is bigger than that :D

  8. Web Design in Australia

    November 30th, 2007 at 5:36 am

    As much as I love the idea of OpenID, I still haven’t adopted it in my daily internet use. Nor have I implemented it in any of my websites - In my opinion, it’s not worth doing, not until OpenID has a brighter future.

    @Manoj Kumar:
    The 1000 pound gorilla being referred to is Google, not Microsoft.

  9. Mark Scrimshire

    November 30th, 2007 at 5:43 am

    This is major news! Pat on the back to Brad for pushing this. Having just gone through having to change passwords across all my web accounts I really appreciate the benefits that OpenId brings! Bring it on! I was writng about the benefits of OpenId just last evening: http://ekive.blogspot.com/2007.....u-now.html

  10. Eric Jay

    November 30th, 2007 at 8:02 am

    According to him, Brad Fitzpatrick “had like almost zero to do with this.”

  11. Russell Heimlich

    November 30th, 2007 at 8:14 am

    Screw OpenID for comments, I want OpenID support for my GMAIL login so I can use VeriSigns security card and their open ID service for two-factor authentication. Doesn’t that just make sense considering there is so much personal data in GMAIL anyways?

  12. Wayne Smallman

    November 30th, 2007 at 8:18 am

    OpenID is that one good idea that needs surrounding with lots of smaller but equally important ideas.

    Here’s a chance to add in fine-grained control for things like being able to sign up to a social network or social media website which expires after a given amount of time.

    Sharing only certain portions of your profile with certain people for a certain amount of time.

    Classifying people we meet as something other than friends — family, clients, suppliers, acquaintances et cetera.

    Or to allow you to take your social network with you — on signing up to a website, your profile is pre-populated with your contacts.

    Anything that properly tackles Social Network Fatigue can only be a good thing…

  13. 113.com

    November 30th, 2007 at 9:35 am

    There’s actually one legal question, concerning the “OpenID” mark,
    and in fact, a kinda related question, concerning the “OpenSocial” mark..

    According to USPTO -

    The OpenID mark was registered to this R-Objects Inc. corporation on March 27 March, 2007 (after being published for opposition Jan 9, 2007)..

    And Google filed for the OpenSocial mark Nov 2, 2007 (with not much description other than simply, “G & S: Software” ?!).. will take a while..

    Henceforth, I’d certainly wonder what the implications are, going forward…?

    Verbatim from USPTO –

    Word Mark OPENID
    Goods and Services IC 009. US 021 023 026 036 038. G & S: Computer software for authentication, identity management, security, information sharing, social networking, messaging, and personal communications. FIRST USE: 20050517. FIRST USE IN COMMERCE: 20060418
    Standard Characters Claimed
    Mark Drawing Code (4) STANDARD CHARACTER MARK
    Serial Number 78899244
    Filing Date June 2, 2006
    Current Filing Basis 1A
    Original Filing Basis 1A
    Published for Opposition January 9, 2007
    Registration Number 3222861
    Registration Date March 27, 2007
    Owner (REGISTRANT) R-Objects Inc. CORPORATION CALIFORNIA 668 Starbush Dr. Sunnyvale CALIFORNIA 94086
    Type of Mark TRADEMARK
    Register PRINCIPAL
    Live/Dead Indicator LIVE

    Word Mark OPENSOCIAL
    Goods and Services IC 009. US 021 023 026 036 038. G & S: Software
    Standard Characters Claimed
    Mark Drawing Code (4) STANDARD CHARACTER MARK
    Serial Number 77320655
    Filing Date November 2, 2007
    Current Filing Basis 1B
    Original Filing Basis 1B
    Owner (APPLICANT) Google Inc. CORPORATION DELAWARE 1600 Amphitheatre Parkway Mountain View CALIFORNIA 94043
    Type of Mark TRADEMARK
    Register PRINCIPAL
    Live/Dead Indicator LIVE

  14. donate car tax

    November 30th, 2007 at 10:28 am

    This is good news for anyone in the content production business.

  15. 113.com

    November 30th, 2007 at 10:45 am

    Anyone heard of this SAML?…

    http://xditao.blogspot.com/200.....ution.html

    doesn’t seem they’re very much fond of this OpenID idea..

    and imho, if SAML is anything worthy of merits, it’s been a total marketing failure…

  16. HoundWire.com

    November 30th, 2007 at 12:19 pm

    With cheap, open wireless Internet, and Open ID things should get really interesting really fast. They need to push IPV6 next.

  17. john.jones.name

    November 30th, 2007 at 5:01 pm

    OpenID would favour in the most part the existing acounts and as long as both MS and google add it in then it will become useful

    hotmail and gmail both have their users and they get to monitize them and learn more (send better adverts because they know where you visit) about them

    it’s better than facebook adverts since you know what people might be buying…

  18. Gaurav Kanoongo

    November 30th, 2007 at 6:45 pm

    I am waiting for Google to use OpenID across all it’s services.

  19. atomic1fire

    November 30th, 2007 at 7:29 pm

    Irony isnt it if I understand what FSB meant to say
    Fake steve balmer calls openid a contraption
    but microsoft is supporting openid

  20. atomic1fire

    November 30th, 2007 at 7:51 pm

    wait nevermind I misread Contraption as Contradiction

  21. atomic1fire

    November 30th, 2007 at 7:51 pm

    /Or the other way arround

  22. CCNA Discovery

    December 1st, 2007 at 4:59 am

    OpenID is a nice concept.

  23. Caleb

    December 1st, 2007 at 10:45 am

    Looks like this is going to take the whole web2.0 concept to a higher level. Quick communication across broad number of networks is the next obvious evolution.

    I already see this can get backlinks which can improve page rank,but I’d like DonateCarTax to please give more insight as to the ways this helps with content production. Sounds intriguing!

  24. a

    December 3rd, 2007 at 7:19 am

    The problem(s) with OpenID
    http://www.idcorner.org/?p=161

  25. Nathan Youngman

    December 3rd, 2007 at 8:50 am

    “which sounds a lot like code for Google is looking at turning Blogger logins into OpenID log ins”

    It probably isn’t a lot of code, because OpenID supports delegates… 2 lines of HTML to point to whichever OpenID server:

    http://www.intertwingly.net/bl.....SuperUsers

  26. ryan

    December 3rd, 2007 at 10:06 am

    thanks for the plug! we’re looking forward to the full rollout, and to provider support…

  27. ryan

    December 3rd, 2007 at 11:06 am

    btw, your sleuthing was well-intentioned, but not quite right. from http://brad.livejournal.com/2351159.html :

    “Oh, and in case you thought I was implying this was my work… let me dispel that right away. I had like almost zero to do with this. But flattered by Eric Case mentioning me in the announcement post!”

    he’s definitely involved in upcoming stuff though!

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