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Small Business Link
Building a brand: Crafting and sending a memorable message that sets you apart. Plus, tell us your story, send links, and join other readers in our discussion.
More Small Firms Expand Abroad Enterprise:
Among the reasons: the Web, trade pacts and improved transportation. A look at a lobster exporter's operation.
How to Market A New Design Small Talk:
Kelly Spors answers a reader question about generating buzz for your products.
Marketing Videos Are A Hit in Their Own Right Good mix:
A small blender maker's wacky product demos are so popular they make money by themselves.
Flying Solo... With a Net Middle ground:
You don't need your own company to be in business for yourself. Many people have found a happy medium between independence and becoming part of a corporate machine.
From a Home Business To Million-Dollar Firm Mother of invention:
Nine tips for parent entrepreneurs seeking their own start-up success.
A Happy Birthday To Would-Be Customers Memos:
Small-business briefs from the in-box of Kelly Spors. This week: Can giveaways result in many happy returns to your business? Calculating your firm's carbon footprint. And more.
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on Franchising: Learn about the latest industry trends and the new challenges franchisees face in today's competitive business climate. Plus, a list of our business partners.