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Research Panel

ZDNet UK Research Panel

What is the ZDNet UK research panel?

ZDNet UK and the Bathwick Group have joined forces to create a compelling new research resource which offers panel members a deeper understanding of the IT workplace.

The research panel is aimed at senior business and IT decision makers who understand the value of primary research and are keen to share the benefit of the findings within a panel community.

Panel members will be asked to give their opinion and share their experience on the key areas affecting the ITC marketplace; you can review recent Panel research projects here.

What does panel membership include?

An attractive membership package which includes an exclusive "Respondents Report" available to participating members and complementary passes to certain ZDNet UK events.

Register to join the panel here

FAQs

Who are the Bathwick Group?

The Bathwick Group Ltd., founded in 1997, provides research services, marketing tools, and market consultancy to a range of IT, government, communications, and media clients.
The founder, Jonathan Steel is a respected industry analyst with over 20 years experience in providing IT research services to companies ranging in size from start-ups to FTSE100.

Who should join the panel?

Business / IT decision makers who need a deeper understanding of the ITC marketplace and who are interested in becoming part of an active research community.

How does the ZDNet UK research panel work in practice?

From time to time the ZDNet UK will email you to invite you the join our latest research project. If the research topic is relevant and of interest to you, complete the survey and within a short space of time you will receive your exclusive analysts report, produced by the Bathwick Group.

What's in it for me?

1. Respondents report - In most cases the Bathwick Group will provide a tailored version of the research report to the research panellist.

2. Complementary passes to specific ZDNet UK events.

3. Automatic entry into research survey prize draws.

Register to join the panel here

Recent Primary Research Projects

Public Sector Research Study
UK-based study focusing on how technology can deliver efficiency and high performance in the public sector. The results of this study were showcased at the "Delivering high performance in the public sector" event in London. Respondents who successfully completed the study received a copy of the full research report and a complimentary pass to the event.

SME 'Points of Pain' Research Report
Analyst research focusing on the 'points of pain' involved in running a small business. Research respondents who completed the study received an exclusive copy of the research report findings.

IT Infrastructure Benchmark Study
Participants gained access to the study's data and results in the form of a graphical benchmark that measured their company against the average, and best performers in their peer group. Study respondents also received an exclusive white paper worth £400.

Convergence Survey
Focusing on collaboration, communication and convergence in the workplace. Panellists received an exclusive analyst report from the Bathwick Group which gave insight and understanding into the key convergence-driven issues affecting their business.

IT productivity & procurement survey
IT and business decision-makers analysed how IT spend would develop in the future, and how that spend would be linked to productivity. This report also delved into how well IT was aligned with the requirements of the business. Panellists received an exclusive respondents' report from The Bathwick Group.

Featured Talkback

Software development for instance can be off shored with a perceived reduction in development costs but the resulting code is rarely of good quality and there is much greater expense in reworking and support over the life of software developed in this way. As a consultant who has to deal with off shoring on daily basis I very often see no savings at all over the lifetime of a software product, and in some cases actually see projects costing a fortune to rework.

By: pround

Read full story:
Offshoring behind UK tech-labour divide