It's finally here. Across the nation Wii slots are whirring into life as they suck in the disc guaranteed to brand a smile on your face from star 1 to 120. Don't get us wrong, we've had great fun with our Wiis up to now, but this is where the magic white box really starts earning its keep.
From the second we woke up this morning it was obvious that Ninty turned the PR dial to overload. Battersea Power Station was lit up with the plumber's smiling face and we found Mario bursting from our daily papers in a gloriously silly fake news article. And from the second we woke up, some of you lot were already leaping your way through the game, courtesy of the smattering of early store openings yesterday.
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The largest was held at the London GAME, with over 500 Mario-hungry punters turning up to grab a copy of the game and to get it signed by Charles Martinet, aka voice of Mario - no doubt whooping and it's-a-me-ing his voice box to shreds in the process.
While he provided the audio, customers delivered the visuals, dressing as they did in various costumes. We counted a good handful of Marios, plenty of Luigis and a rather fetching man-Peach at the front of the queue. Doors opened at 6pm yesterday - a wise safety precaution to stop people from attending a midnight opening and promptly getting their faces mugged off by Mario smitten thieves.
Whether or not you purchased your copy dressed as a Bullet Bill, the important thing is that you're relishing every second of it. And from our own office chat we know that it's the kind of game that will mean a great deal of different things to different people. Some will dig the retro, others the brand spanking new costumes. Many will praise a return to form and few will be discovering what Mario's all about for the first time.
Whatever your take, tell us what you think. Let's turn the comments section of this blog into a Galaxy love-list - we'll call it our own electronic monument to the launch of what could be one of the greatest games ever made.