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The Real World Brainstorms, a series of events organised jointly with BBC Television, have continued to receive high level support from the BBC. This innovative project, launched in 2004, brings together television executives and developing world experts to debate tv coverage of the developing world and work together to brainstorm ideas for future programming.

Our most recent event was held at Gonville and Caius College, Cambridge on July 3 and 4 2008. This was our largest event to date with more than 50 participants from the BBC, independent producers and a wide ranging group of specialists. The overarching theme was ‘Making Sense of an Interconnected World’ and the aim was to encourage the BBC to be more ambitious and innovative with its international content. There were small group sessions on the themes of resources, money, change, population and objects. The event was chaired by John Lloyd (producer of Black Adder and QI) and attracted a number of senior executives from BBC News (Helen Boaden, Director of News; Jon Williams, World Editor; Craig Oliver, Editor, 10 O’Clock News and Kevin Bakhurst, Controller, BBC News Channel) and from BBC Vision (Jay Hunt, Controller, BBC1; Liam Keelan, Controller, BBC Daytime; Mark Freeland, Controller of Comedy and Emma Swain, Head of Commissioning, BBC Knowledge). On the non media side, there were specialists from a range of disciplines and countries. Several travelled specially to take part – from India, Nepal, South Africa and the US.

We’ll be holding our next Real World Brainstorm in Cambridge in July 2009.

Download the full background document here.

Photo: The Girls from Belarus - ITV1

Dialogue with Channel 4

Channel 4 and IBT also organise joint events for independent producers and representatives from development agencies.


Photo: The Girls from Belarus - ITV1
Our most recent event, in March 2006, was opened by Kevin Lygo, Channel 4´s Director of Television. Several commissioning editors spoke about their international coverage andexperts from China, India and Africa gave first hand testimony. The aim was to inspire producers to help raise the quality and breadth of Channel 4´s international programming.

Download the transcript of the Channel 4 event here.
For more information and background about the brainstorms to date, and a list of all delegates ...