Client–Agency Strategies 2009
January 29, 2009, London

Campaign’s first 2009 conference aims to find effective responses to market instability that maintain profitable clientagency relationships.

This double conference will have separate sessions for clients and agencies, as well as open debates in which representatives from both sides can participate.

Dedicated sessions will focus on how clients can measure agency performance and succesfully manage brand budgets during the downturn, while agency-specific sessions will look at ways to understand the client mindset and deliver concrete results.