Fruit Focus is the key business event for all those involved in the production, distribution and sales of soft and top fruit.

It provides a unique chance to get up to date with the latest technologies and industry developments, exchange views and network with fellow producers.

Ninety leading companies exhibit at Fruit Focus, ranging from plant stockists to machinery manufacturers, packaging suppliers to horticultural advisors.

Fruit Focus showcases every aspect of soft fruit, stone fruit and top fruit. The show features a demonstration arena showcasing all the latest equipment, a top class seminar programme discussing hot topics within the industry and, in 2008, will include a new viticulture area to explore.

Fruit Focus is located at East Malling Research Centre (EMR). When you attend Fruit Focus there’s a unique opportunity to talk with EMR’s experts and take a guided tour encompassing some of EMR’s latest soft fruit research.