Reed's, Inc. Achieves Ranking as One of Beverage Industry Magazine's Top 100 Beverage Companies (Business Wire) July 10, 2008 06:00 AM

LOS ANGELES, CA – July 10, 2008 - Reed’s, Inc. (NASDAQ: REED) announced today that it has been ranked 100th in Beverage Industry magazine’s Top 100 list of the largest beverage companies based on worldwide net sales for U.S. companies and foreign-held companies that have significant sales in the United States.

This industry-leading magazine publishes the ranking and analysis of America’s 100 largest beverage companies based on annual 2007 net sales. Figures represent published sales for public companies, voluntarily disclosed sales for private companies, and estimates based on industry sources and publicly available business reporting sources. Reed’s is joined on the list by other industry leading new age beverage companies including Red Bull, Hansen Natural Corporation, Jones Soda and Honest Tea.

Chris Reed, Founder and Chief Executive Officer stated, “Being ranked within the top 100 beverage companies for the first time is a tremendous milestone, and reflective of Reed’s positive momentum and progress in expanding outside of natural foods into the mainstream marketplace. Our ranking solidifies our position among leading new age beverage companies and we believe a significant opportunity exists within this high-growth category to continue to expand our market share. We plan to build on our position by strengthening our presence in existing and new supermarket accounts, adding new and innovative products and packaging and broadening our international presence. We look forward to improving our ranking in 2008.”

About Beverage Industry
Published by BNP Media, Beverage Industry is a monthly national magazine serving the entire beverage marketplace. In print circulation for over 60 years, Beverage Industry offers readers insight into the trends, technology and products that shape the beverage marketplace. Its 34,000+ subscribers are primarily manufacturers, related distributor networks and key decision makers within retail channel partners. The magazine also publishes a widely read e-Newsletter, Beverage Insider, which is distributed weekly to subscribers. For more information on Beverage Industry, please visit: HYPERLINK ""

About Reed’s, Inc.
Reed’s, Inc. makes the top-selling sodas in natural food markets nationwide, and is currently selling in 10,500 supermarkets in natural foods and mainstream. Its six award-winning non-alcoholic Ginger Brews are unique in the beverage industry, being brewed not manufactured and using fresh ginger, spices, and fruits in a brewing process that predates commercial soft drinks. In addition, the Company has acquired the top-selling root beer line in natural foods, the Virgil’s Root Beer product line, and the top-selling cola line in natural foods, the China Cola product line. Other product lines include Reed’s Ginger Candies, and Reed’s Ginger Ice Creams. Reed’s products are sold through specialty gourmet and natural food stores, supermarket chains, retail stores, and restaurants nationwide and in Canada. For more information about Reed’s, please visit the company’s website at, or call 800-99-REEDS.

Some portions of this press release, particularly those describing Reed's goals and strategies, contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. While Reed's is working to achieve those goals and strategies, actual results could differ materially from those projected in the forward-looking statements as a result of a number of risks and uncertainties, including difficulties in marketing its products and services, need for capital, competition from other companies and other factors, any of which could have an adverse effect on the business plans of Reed's, its reputation in the industry or its expected financial return from operations and results of operations. In light of significant risks and uncertainties inherent in forward-looking statements included herein, the inclusion of such statements should not be regarded as a representation by Reed's that they will achieve such forward-looking statements. For further details and a discussion of these and other risks and uncertainties, please see our most recent reports on Form 10-KSB and Form 10-QSB, as filed with the Securities and Exchange Commission, as they may be amended from time to time. Reed's undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, future events, or otherwise.