Online publishers wear all sort of different hats. They have to be marketers and managers. They have to be programmers and designers. They have to be buyers and sellers. And they often have to be dog-walkers, soccer coaches, family cooks and 9-5 day workers too. But perhaps the biggest challenge is that they have to be content creators as well. That's a very specialized job and because it's at the heart of what makes a... Continue Reading

There are all sorts of reason I love my work. I get to be my own boss. I work with some fantastic people. I get nice checks from Google and others every month. All of those things are fantastic. Continue Reading

Invesp Consulting has been taking nominations for their list which includes one-hundred marketers from around the world. Based on the number of votes received, they have ranked from one to one-hundred. I ended up receiving an award and coming in as #62. Thanks to all who voted for me. I didn't even know it was taking place. They even gave me a cute little badge... aw.... Click here to see entire list of winners Continue Reading

"Focus on what's meaningful, not what's measurable." I wish I'd said that. It wasn't me though. It was Warren Buffet, a man much smarter -- and a great deal wealthier -- than me. And not surprisingly, it's great advice and it's especially important for online marketers. The Web gives us access to all sorts of figures. Our AdSense stats tell us our clickthrough rates, our eCPMs, how our channels are doing and of course, our... Continue Reading

Life must be hard for television executives. To decide how much to charge advertisers and whether they should commission another season of a show, they have to know the size of their audience. The only method they have to do that is by using a survey. The Nielsen ratings track what television viewers watch and then, based on demographics, make certain claims about what everyone else was watching at the same time. Those figures could... Continue Reading

What would you say if I told you that you can boost your profits by typing just 140 characters? (That's about the length of this paragraph.) If you're smart, you might say "Which ones?" If you're really smart though, you'd say "I know." That's because the power of Twitter isn't a secret any more. CEOs are using it. Bloggers are using it. Marketers are using it. Everyone's using it (including me) and not only are... Continue Reading

No, this isn't another invitation to a webinar. (There will be another of those along soon, don't worry.) And it's not about another live video release. (There will be another one of those soon too.) In fact, it's not about me at all. It's about you. Continue Reading

Online publishing has all sorts of advantages. You become your own boss, you have your own schedule, you get paid to produce content and bring in users. It's all great fun... and you can do it without leaving your house or having to cope with office politics. It's those last benefits that can look so appealing and be a little dangerous too. Social networking sites have made it so easy to chat with other people... Continue Reading

You've probably noticed that I'm often talking about seminars and conferences. That's not just because I talk at some of them. It's because I think that they're essential stepping stones to online business success. I'd like to believe that's because the information that I and other marketers provide at these seminars is more valuable than magic-encrusted gold dust. As soon as someone takes it home and applies it to their business they immediately become an... Continue Reading

When I was researching "Click Here to Order," there was a story I kept coming across time and time again. Marketers would tell me how they were down to their last penny, ready to throw in the towel, on their way to looking for a day job... when something happened. For copywriter Michael Fortin, who had already declared bankruptcy by the age of 21, it was the discovery of the power of a well-written sales... Continue Reading

Google. Amazon.com. eBay. Yahoo! MySpace. Facebook. Everyone has heard of these Internet giants. These companies have generated billions of dollars in revenue and made their founders multi-millionaires. The mainstream media talks about them religiously. But ask yourself a question... Continue Reading

Earlier this year I had the privilege of welcoming Dave Woodward to Colorado for an interview. Dave was filming a series called "Legendary Marketers" and he had asked if I would be a participant. The series would visit successful marketers at their homes (and office in my case) to give the viewers a better sense of who we are and what we do. I was thrilled at this opportunity and am even more pleased with... Continue Reading

Social Media is all the buzz right now. It started with MySpace, continued with YouTube and has brought about Facebook, Twitter and a host of other sites promising the help people interact in new ways. These sites have become very popular and two were purchased for a tidy sum. Rupert Murdoch's News Corp purchased MySpace for $580 million and Google bought YouTube for for $1.65 BILLION. I'm sure the boys from Facebook and Twitter have... Continue Reading

What do you do if you are 38 years old and told by a doctor that you have just one year to live? That's exactly what happened to my friend Sylie Fortin. Shortly after getting married, Michel and Sylvie were face-to-face with the horrible diagnosis of breast cancer. But if you know Sylvie, you would know that this is not something she would take lying down. She pursued radical treatment and is alive two years... Continue Reading

Have you ever wondered what people did BEFORE they become Internet marketers? It's pretty cool to see that the greatest success stories are people just like you and me. I will tell you this about me. I used to be a DJ. Yup, I worked in the nightclubs to begin with, but then the entrepreneur in me discovered that there was more money to be made in playing music at private events. So I started... Continue Reading

Question: What is the one of the biggest obstacles that people have to creating an online business? Answer: Building a web site! I have a confession to make. I am NOT an expert at building websites. In fact, I hire out all website design and creation. I am just not good at it. But what if you can't afford to pay someone to do it? Continue Reading

Several years ago, I had the privilege of meeting a gentleman who I have sinced dubbed "The nicest guy in Internet marketing." His name is Ken McArthur and he is the chief architect behind the highly successful JV Alert Live conferences. You see, Ken is incredibly successful because he continually pours himself into the lives of those around him. Whether it launching careers of other marketers or freely sharing his knowledge and expertise with anyone... Continue Reading

I'm going to let you in on a little secret... I can't write computer code. It's true... I can't code my way out of a paper bag. Well, maybe that's not a big surprise, but here's another secret... I can't do graphic design. That is, unless you count stick figures. I can draw those. May I tell you another secret? Continue Reading

By now, you may have heard of Ewen Chia. Ewen is one of the world's most successful Internet marketers, and for very good reason. He's just released a new report called "Working from Home: Three Quick and Easy Ways to Make Money From Home on the Internet." It's worth a download and I believe Ewen has some additional tools available for those who download the report. Working from Home report Continue Reading

I recently posed the riddle on Twitter, "How many Internet marketers does it take to screw in a lightbulb?" I think pasoderholm and FunDivaCristy tie for the best reply. What do you think? Do you have a funny answer to this riddle? Continue Reading

What would you do if you were able to come to my home and office and ask me whatever you wanted? Would you have some questions for me? Dave Woodward did. A few months back, Dave contacted me and told me he was putting together a brand new series called "Legendary Marketers", and he asked if he could come visit with me at my home and office to find out what made me tick. Of... Continue Reading

I recently had the privilege of spending time with Mike Filsaime. The guy is one of the most brilliant marketers in the world, and he told me how he is "moving the free line"... again! Mike knows viral marketing unlike anyone else and he understands the power of providing free high quality information to people. He also understands the power of branding the reports and allowing others to give them away for you. Continue Reading

In March of 2006 I attended Yanik Silver's Internet Marketing Underground seminar in Washinton, DC. It was a life-changing date with destiny, for it was there that I met my future JV Partner, Eric Holmlund. I was also impressed by the high caliber of people who attended this seminar. It seemed that there was an awful lot of success in the room filled with over 300 people. Two years later and Yanik does not disappoint... Continue Reading

Now this is incredible. And when I say incredible, I mean INCREDIBLE! Like most marketers, I have not been able to find an email solution that guarantees my newsletter will arrive in the inboxes of my customers. Even the best autoresponder service has problems getting my emails through to AOL.com, Yahoo.com and hotmail.com. That's why I am doing backflips over Instant Whitelist! Continue Reading

I've got a pretty colorful past. I got my first job when I was fourteen-years old, working behind the counter of a fast-food restaurant at Northbrook Court shopping mall in Northbrook, Illinois. After all, I needed to save up money to buy a TRS-80 Model I computer from Radio Shack! Once I acquired my driver's license, I worked in the health & beauty department at Venture. Yes, I was a stockboy. At the age of... Continue Reading

If you saw The Next Internet Millionaire, you will remember our third runner-up, Thor Schrock. Thor is an impressive guy with a natural ability to speak and a strong desire to succeed. He is very creative and he's about to demonstrate that creativity to the world. Thor is taking on the task of creating his own reality show, The Top Affiliate Challenge. Unlike my show, Thor is seeking to broadcast his show much closer to... Continue Reading

You can have a great idea for a web site. And developing the site can be a very rewarding experience. But without one thing, it doesn't matter how nice your site is... That thing is traffic. Traffic is really the "life blood" of our business. Without traffic you can't make sales, you can't generate affiliate commissions, you can't build a list... (you get the picture). So today I want to focus on traffic, and tell... Continue Reading

I've just spent an incredible three days in Las Vegas at the Affiliate Summit. This gathering of nearly 3000 people was one of the largest concentrations of affiliate marketers in history. While I did enjoy some of the workshops, the greatest benefit was from networking with others in the industry. I finally got to meet famous bloggers such as Amit Mehta, John Chow, Andrew Wee and Zac Johnson, just to name a few. All these... Continue Reading

There is a lot of talk about niche marketing strategies. What are the things that smart marketers do to get their site listed high on the search engines? Well, things online have changed dramatically since I got started in 1995. Back then you could register killer domains for a song and be the first kid on the block to have a site established in a major niche. But as the years have passed, certain sites... Continue Reading

Well, here we are on the brink of another New Year. I've recapped the highlights of 2007 on my blog As we enter 2008, I am more committed than ever to provide you with the best content... the best books... the best software... the best reviews... the best sites for making money online... the best of everything! 2007 was a groundbreaking year in many respects, but 2008 is shaping up to be even bigger. I... Continue Reading

'Twas the Night Before Christmas An Internet Marketing Adaptation for 2007 ----------------------------------------- 'Twas the night before Christmas and all cross the 'net Marketers were hoping that clickthroughs, they'd get. The products were finished and ready to go outsourced and prepared by those "in the know" Continue Reading

Hey Are you sitting down? I hope so. It would be strange to check your email standing up. The reason I ask is because what I am about to show you is going to absolutely blow you away! How would you like to receive of $10,000 worth of bonuses for the price of one absolutely incredible book? Seriously. Continue Reading

I know I am opening myself up to criticism for this post, but it's been on my mind and I really just want to put it out there. I dislike the way multi-level marketing has been done by many companies. I don't dislike multi-level marketers, mind you (well, most of them anyway). I just think that business model has proven destructive to many individuals and families. Continue Reading

Facebook. The first time I heard about this site had to be over a year ago. I was told it was a social networking site for college students, so I didn't give it much of a look. After all, I've been out of college for many years. (I won't tell you how many!) But about a month or so ago I started receiving invitations to use facebook from some friends and associates of mine. Hmmm... Continue Reading

It was fall of 2005. I was in Charlotte, North Carolina, preparing for my very first public speaking engagement. I would be speaking before an audience of 25 people who had paid to hear me and a handful of other Internet marketers share how we make our millions online. It was at this time that I had begun preparing the manuscript for my first traditionally published book. But I was lacking a title for the... Continue Reading

It's one of the biggest challenges of building a profitable online publishing business. It's also one of the most important. Generating traffic. There's no easy way to do it. Yes, you have to have good content. Without that, you're never going to get the sort of traffic that arrives naturally, comes back and gives you referrals. But even good content isn't enough. It doesn't matter how good your content is if no one knows you... Continue Reading

I can't take it any longer. I've seen a few trends taking place in Internet marketing lately, and I don't think they are right. It's time to take off the gloves because I've got something to say. I'm throwing caution to the wind because I think someone has got to stand up and speak the truth. If I take heat for it, so be it. Here goes... Continue Reading

"It was a dark and stormy night." That may as well be the beginning of this newsletter, because I have started writing it five times now. I get past the first line, read it, and delete it. So I figure you just can't go wrong with "It was a dark and stormy night." Well, perhaps if I was writing fiction... The fact is that I've got a lot to tell you this week and I'm... Continue Reading

Financial Success - Purpose = Meaninglessness It's a formula you can't deny. If your goal is just to succeed monetarily, but you don't have a real reason for wanting that success, what's the point? I don't really discuss how I choose to spend the money I earn. That's between me and my God. But you should know that I have goals that go beyond earning a few bucks. It's not the money that is the... Continue Reading

Friday the 13th? This is your lucky day! I'm not superstitious, and I believe that this Friday the 13th is going to be a huge winner for you! Why? Because I've just had the opportunity to speak with Brad Fallon of Stomper fame, and he is doing something that is about to rock the Internet marketing world! (And it won't cost you a dime, so breath easy, ok?) Continue Reading

*** This just in! *** Actually, TWO things just came in. Please read both items carefully... 1) I JUST received an email from John Reese, the Internet marketing legend who created the now-famous Traffic Secrets course. When this course came out, it was considered pricey, and somewhat out of reach for people. Don't get me wrong... At $997 it was worth EVERY penny. But STOP THE PRESSES! John just told me that his inventory is... Continue Reading

I love to write my own newsletter. It gives me an opportunity to share my thoughts and feelings with you in a very personal way. However, my friend Eric Holmlund has written such a brilliant piece that I have asked him if I can reproduce it in its entirity. Being a great guy, Eric said no problem. With no further ado, here is Eric's post... ---------------------- I want to tell you about a young woman... Continue Reading

Important. Urgent. Critical. Essential. Crucial. There are so many words I can use to describe how imperative it is that you read today's email, and listen to what I have to say... REALLY listen, because this comes from the heart. Continue Reading

It's Sunday and I'm getting ready to head to church with my family... so I'll be brief. In fact, I usually don't mail on Sundays, but it is to your benefit that I do so today. I'm going to let you in on a little secret that can put cash in your pocket today. Continue Reading

It was a moment in time... ... and it went by in a flash. Did you miss it? Don't feel bad. Thousands of people did. Three months ago, I leveled the playing field as much as it could possibly have been leveled. On October 10th, the Instant AdSense Templates VRE Building System hit the web with a fury, and became one of the most-talked-about and valuable products of the year! On October 15th, the product... Continue Reading

Finding what you want online is a daunting challenge. The search engines are PACKED with billions of pages on every conceivable topic. That's why I'm pleased to announce a BRAND NEW search engine just for Internet Marketers! Whether you are looking for information on AdSense, AdWords, copywriting, search engine optimization, traffic generation, product creation, shopping cart systems, content creation or any number of other topics related to making money online, you will want to bookmark... Continue Reading

One of the most frequent comments I got during the launch of Instant AdSense Templates was how good the copy on the page was. Tons of people told me that the offer was just irresistable and that the copy sizzled! Some of the best Internet marketers have learned what they know about writing copy from Dan Kennedy and Bill Glazer. Continue Reading

Hardly a week goes by that you don't hear about the newest/latest/greatest/world's-best-thing-since-sliced-bread ebook, software or member site. I confess, I do like to share quality products and services with my readers, but there are many that I wouldn't touch with a ten foot pole. Why not? Because they aren't in your best interests. Yes, there is money to be made in selling "stuff". And while I have no problem with earning commissions, my reputation is... Continue Reading

Did you know that I have been doing business online since 1995? Many people assume that I came out of nowhere with my AdSense training materials, but the fact is that I've been online creating profitable websites for eleven years now! (Wow, has it been THAT long?) One of the ways I generate revenue is with affiliate programs, that is, where I make a commission on products that I sell for OTHER merchants... Continue Reading

The other nght, several Internet marketers departed from the conference room at the Hawthorn Suites in Orlando to enjoy each other's company away from the seminar setting. Destination? Universal Studios CityWalk... Continue Reading

So, I am at this conference in Orlando and Paulie Sabol says, "Joel, you have the most recognizable face on the Internet". He is referring to the fact that my face appears as an avatar on Yahoo! Games. Recognize this guy? I'm pretty amused at the thought. I know that Brad Fallon is the coolest guy in the world (go ahead, Google the term "coolest guy in the world", but I hadn't heard of anyone... Continue Reading

They say that what happens in Las Vegas, stays in Las Vegas. And I guess that is frequently true... But if you come see me at Carl Galletti's Internet Marketing Super Conference in Las Vegas, June 1 - 4th, 2006, I promise that you will be able to take a WEALTH of information back with you to wherever you live! Continue Reading

Internet Marketers Invade MySpace... Or so the headline goes on Lynn Terry's blog entry. Remember a few weeks ago I mentioned how MySpace can be used to create a network of contacts? Remember how I indicated that the site can be used to link to your other sites and perhaps bring more visitors to your primary business? Continue Reading

I am currently in Los Angeles attending Armand Morin's Big Seminar, an Internet marketing conference unlike any I have previously attended. This is Armand's sixth conference of this nature (he does them bi-annually) and you can tell that he really loves what he does. There are over 400 people here and the atmosphere is absolutely electric. It is a top-notch, classy operation. From the hotel to the speakers to the food and everything in between... Continue Reading

Launching a new product can be both an exhilirating and terrifying experience. The thrill of launching out into the unknown is matched only by the trepidation in wondering if the launch will fail. However, it doesn't need to be this complicated. Continue Reading

Woohoo! Starting today, the Federal Do Not Call Registry is accepting registrations at their web site. Simply click through, enter your phone numbers and email address, and do a "happy dance". In short order, telemarketers calling those numbers can be fined up to $11,000 per incident. It's about time. Continue Reading