Digital Blue to Create Bakugan Branded Electronics

Written on Feb 13, 2009 by Brian and filed under Digital Blue, News

Digital Blue has announced another new licensing deal, this time they’re going to be producing kid’s electronics with the Bakugan brand. The line will be designed for boys ages 6-11 and will include products like digital cameras, walkie talkies and  alarm. Each will feature some level of interactivity with the Bakugan balls from Spin Master.



“Digital Blue is an ideal partner for Bakugan because of the creativity with which it approaches the business,” said Christina Miller, vice president, Cartoon Network Enterprises, the exclusive U.S. licensing agent for the brand. “This first-ever line of Bakugan consumer electronics includes some unique features that draw upon the innovation that make this brand stand out.”

The Bakugan electronics will start being released this spring at retail price points ranging from $14.99 to $39.99. The animated Bakugan television series can be seen on Cartoon Network on Monday through Friday from 6:30 – 7:00 a.m. (ET/PT) and Saturdays at 11:00 a.m. (ET/PT).



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