Feed: The Engaging Brand

  51 programs archived.   [web page]    [source feed]   
Last scanned 2 hours ago.   Newest program received 3 days ago.  
Submitted by: Michael Procopio  
How to motivate, inspire and engage people at work.

This page shows 1 to 10 of 51 total programs.
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  From The Engaging Brand (3 days ago)
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Today's epsiode is an interview with Todd Buchholz, former White House director of economic policy, who has written one of my favourite books of 2009 - Lasting Lessons From the Corner Office. This book looks at the business lives of entrepreneurs such as Estee Lauder, Walt Disney, A.P Giannini (...
  From The Engaging Brand (3 days ago)
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Today I speak with Alexander Grashow of Cambridge Leadership who has just co written a new book called The Practice of Adaptive Leadership, which gives tools and tactics for leading in an ever changing world. The book looks at both individual and corporate development techniques. We talk about What...
  From The Engaging Brand (3 days ago)
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This is the second part of my conversation with Linda Goodman and Michelle Helin about their research into emotional triggers that helo you understand why customers buy. If you haven't listened to Part 1 then click this link to find out more about the emotional triggers and why customers really ...
  From The Engaging Brand (3 days ago)
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Today I talk with Linda Goodman and Michelle Helin about their research into emotional triggers hat drive sales. I have just read their new book Why Customers Really Buy and wanted to explore how to understand more about How does the context around the customer affect how they receive communication...
  From The Engaging Brand (3 days ago)
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Today I talk Tim McCleary, an expert on internal branding and employee engagement. Tim was previously a Global Brand and Design Director at GE and is now principal of The Involvement Group. We discuss Findings from the latest internal branding and employee engagement conference How has employee...
  From The Engaging Brand (3 days ago)
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Today I talk with Susan Gunelius,CEO of Keysplash Creative who is an expert and author on business communications. You can find her books here. Has business writing changed over the last decade? Has business writing itself become more informal or is it that business people have brought their...
  From The Engaging Brand (3 days ago)
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Today I talk Barry Libert of Mzinga who is a pioneer in using communities, web 2.0 technologies to help businesses grow. He has just written a book on Winning Business Lessons of the Obama Campaign and we talk about Insights into the leadership style of Barack Obama How Obama copes with pressure...
  From The Engaging Brand (3 days ago)
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Today I talk with Peter Ubel about Free Market Madness, his new business book which looks at both the economics and the behaviourial aspects of free markets. I ask Peter Whether free markets are still great in concept, despite the flaws. What are the illogical forces that affect human behaviours...
  From The Engaging Brand (3 days ago)
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This is the second part of the interview with Jay Berkowitz of Ten Golden Rules Internet Marketing company and if you haven't listened to his podcast of the same name it is well worth checking out - here is the link to the Ten Golden Internet Marketing podcast. This podcast is in response to a...
  From The Engaging Brand (3 days ago)
  runtime unknown  
Today I interview Jay Berkowitz of Ten Golden Rules Internet Marketing company and if you haven't listened to his podcast of the same name it is well worth checking out - here is the link to the Ten Golden Internet Marketing podcast. This podcast is in response to a listener asking "Is social media...

This page shows 1 to 10 of 51 total programs.
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