Vol 1, No 2: Consumer Behavior in Virtual Worlds
Table of Contents
Guest Editor's Introduction |
Natalie Wood |
Peer Reviewed Research Papers
Consuming Code: Use-Value, Exchange-Value, and the Role of Virtual Goods in Second Life | |
Jennifer Martin | |
Abstract | PDF |
Virtual World Affordances: Enhancing Brand Value | |
So Ra Park, Fiona Fui-Hoon Nah, David DeWester, Brenda Eschenbrenner, Sunran Jeon | |
Abstract | PDF |
On the Relationship between My Avatar and Myself | |
Paul R Messinger, Xin Ge, Eleni Stroulia, Kelly Lyons, Kristen Smirnov, Michael Bone | |
Abstract | PDF |
The Social Construction of Virtual Reality and the Stigmatized Identity of the Newbie | |
Robert E. Boostrom, Jr. | |
Abstract | PDF |
The “New” Virtual Consumer: Exploring the Experiences of New Users | |
Lyle R Wetsch | |
Abstract | PDF |
Research Papers
Ugly Duckling by Day, Super Model by Night: The Influence of Body Image on the Use of Virtual Worlds | |
Enrique Becerra, Mary Ann Stutts | |
Abstract | PDF |
Symbolic and Experiential Consumption of Body in Virtual Worlds: from (Dis)Embodiment to Symembodiment | |
Handan Vicdan, Ebru Ulusoy | |
Abstract | PDF |
Demographics of Virtual Worlds | |
Jeremiah Spence | |
Abstract | PDF |
“Think pieces”
Surveillance, Consumers, and Virtual Worlds | |
Douglas R Dechow | |
Abstract | PDF |
Second Life and Hyperreality | |
Michel Maffesoli | |
Abstract | PDF |
Having But Not Holding: Consumerism & Commodification in Second Life | |
Lori Landay | |
Abstract | PDF |
Metaverse: A New Dimension? | |
Yohan Launay, Nicolas Mas | |
Abstract | PDF |
Virtual Worlds Research: Global X Local Agendas | |
Gilson Schwartz | |
Abstract | PDF |
Real Virtual Worlds SOS (State of Standards) Q3-2008 | |
Yesha Sivan | |
Abstract | PDF |