Who’s Talking About You and Your Sites?

Wouldn’t it be great to know when others are talking about you or your web sites? Sure, blogs have pingbacks, but unless there is a link, you won’t know about it. Thanks to Google Alerts you can get a daily update whenever your personal name, business or site url is mentioned anyway. I’ve been using Google Alerts for quite a while now, and I’m sure many of you already know about it, but for those who don’t, read on.

Here’s a quick look at Google Alerts and how easy it is to setup

Search Terms: Whatever search term or web site you want to monitor, just fill it in this area.

Type: Comprehensive covers all areas, but you can change this to just target news, blogs, video etc.

How often and Deliver to are self explanatory. You can schedule alerts in real time, daily or weekly.

Once you have an alert setup, you’ll receive email alerts like the following. A link back to http://www.zacjohnson.com was featured in a post by Jonathan Volk, so I was sent an alert with the url and post title.

It’s Not Just About You!
Sure, Google Alerts works great to find out information about yourself and what others are saying, but it can also be used as a marketing tool. If you are looking to start a new web site or want to keep an eye on the competition, setup alerts and see how they are getting new backlinks and traffic to their web sites.

There’s no limit to how many reports you can setup, and it’s very easy to remove/add new alerts. If you haven’t already, give Google Alerts a try.

  • Posted in Blogging, Contests, Pay Per Click, Web Developement

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31 Comments »

Comment by used tires
2009-10-03 16:49:20

I’ve been using Google Alerts for over 2 years now, and I absolutely love how powerful it is =D although.. the only bad thing is.. depending what you are monitoring your inbox can get overwhelming if you don’t stay on top of the updates, hehe.

Till then,

Jean

 
Comment by matt
2009-10-03 20:43:19

it is a constant battle. to keep up with google.

 
Comment by oes tsetnoc
2009-10-04 01:40:42

Google alert is Ok for daily news only some time google alert send you useless links

 
Comment by Ben Pei
2009-10-04 03:59:55

Hey cool stuff there actually.. So no one can talk behind your back now!

 
Comment by Melvin
2009-10-04 08:57:05

Nice tool you have here.. Thanks..

 
2009-10-04 19:23:29

If they’re talking about you then that would be so great..
You can now consider yourself as a famous…

 
Comment by Kat Young
2009-10-04 23:18:06

I’m going to see if this is cool for marketing. Thanks for the heads up on Google Alerts.

 
Comment by Minnesota Attorney
2009-10-05 00:07:56

Google alerts are also a great way to track rumors about new products in your niche. For example, you know the “Tranbow 6000″ is going to be released soon, and you want to blog about any news or rumors. Google Alerts can tell you any time the Tranbow 6000 is mentioned on the web as it is posted (or at least, indexed by Google).

 
Comment by SeoNext
2009-10-05 00:37:18

The alerts come to you much like Search Engine results with URL’s and their meta data so you can quickly scan an email and see if you need to further investigate any of the results.With Google Alerts, you can receive email alerts based on any search terms you choose and save yourself valuable time normally spent searching.

 
Comment by EarningStep
2009-10-05 04:57:31

great sharing… i have start use this FREE service.. thanks zac

 
Comment by 3 Quotes | Printing
2009-10-05 04:59:28

Google alerts is definitely a very powerful tool, whether to “spy” on the opposition, or to be alerted when “people are talking about you”

There just isn’t any “privacy” in cyberspace, is there now? Hahahah!

 
Comment by belajar sulap
2009-10-05 05:31:03

This can be used to monitoring competitor backlink and news, nice trick!

Thank for the idea.

 
Comment by Brian Hawkins
2009-10-05 12:23:57

Zac, you should check out Adam Green, He attends my BostonSEO.org affiliate marketing Meetups and started a google alert feature to help you track beyond your brand but for potential sales leads & link partners etc at alertrank.com.

 
Comment by Crazy Oldie
2009-10-05 12:42:45

Google is coming up with some crazy stuff….so hard to keep up with these people

 
2009-10-05 13:37:29

Its overwhelming if a lot of people talks about you specially on your sites. Its good that Google has this kind of alerts.

 
Comment by Laptop Briefcases
2009-10-05 14:32:41

I have known about Google Alerts for a while, but I never bothered trying it out. I simply did not see a practical reason for me to use it. Keeping track of when my name or site is mentioned sounds like a great idea. Things like this could easily fall through the cracks if left unmanaged.

 
Comment by ATVs
2009-10-05 14:35:39

I really feel like I am dropping the ball by not taking advantage of Google alerts. I tell myself that I don’t want to waste time going through unimportant alerts, but I am missing great link opportunities and valuable insight.

 
Comment by fas
2009-10-05 16:04:30

Good alerts is really cool but then you start getting irritated after some time.

 
Comment by Budi
2009-10-06 05:52:58

I haven’t known about google alerts, it’s nice. I will try it..

Thanks

 
Comment by Minnesota Attorney
2009-10-06 10:45:39

Another cool tool to keep an eye on competitors is http://www.watchthatpage.com/. This site allows you to see whenever a competitor has changed the content of his page and emails you the changes. For example, put it on your competitor’s blog and you are notified by email whenever she adds a new post.

 
Comment by Minnesota Attorney
2009-10-06 10:50:46

Used Tires, I agree that Google Alerts “can get overwhelming if you don’t stay on top of the updates.” However, keep in mind that you can set Google Alerts to email you once per week rather than every day. That can help reduce the emails you receive.

 
Comment by Countdown Tickers
2009-10-06 14:03:53

I have several informative websites on various topics. I use google alerts for ideas for new posts on blogs and for new articles on my sites. I don’t copy, of course!! It just helps me to get to news stories I can research for future posts.

 
Comment by Filipina Heart
2009-10-07 05:01:58

Google Alerts sounds like a nice tool to try, I had not heard anything about it before now. But honestly I don’t think I have a big enough blog to hear anything about me.

 
Comment by bathca
2009-10-09 03:52:54

I have come acorss first time with google alerts and it does sound very good. Its great that it can set for getting email once per week.

 
Comment by Lisa Hirst Carnes
2009-10-11 16:42:35

Google Alerts make me look like I’m constantly trolling the internet for my clients. This tool is a keeper.

Minneapolis SEO

 
Comment by Spinning Exercise
2009-10-13 18:48:00

I’ve used google alerts a lot to keep up with news in my blogging “areas” but it often gets overwhelming. Every day I’ll open my inbox to another 20 some google alerts emails lol. They can be useful but I definitely recommend using them in ration.

 
Comment by Web Marketing Tips
2009-10-16 05:09:54

If you are working on any niche than believe me this Google Alert will rock you by providing latest information on your niche and your keywords.

Combination of Google reader and Google alert is really killing one.

 
Comment by Free Arcade Games
2009-10-27 21:05:26

SWEEET! Now I can see how much people are looking or talking about John :D

-Mike

 
Comment by SEO Vale
2009-11-18 07:26:58

It’s a good tool to use, thanks.

 
Comment by pırlanta
2009-12-07 10:32:49

I have come acorss first time with google alerts and it does sound very good. Its great that it can set for getting email once per week.

 
Comment by hafriyat
2009-12-07 10:34:20

wow, this is a nice list, very comprehensive, I haven’t start any mailing list yet, but if I do someday I will make sure I use one of your 16 ideas to capture leads and subscriber.

 
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