SES New York 2010, March 22-26

SEO vs. PPC Debate -- Which Do You Prefer?

SEARCH ENGINE OPTMIZATION
There's a growing divide between online marketers who enjoy organic search and those who prefer paid search. What do your preferences say about you?

Don't Over Optimize Your Site

SEARCH ENGINE OPTMIZATION
SEO is a best practices game. Understanding how not to over optimize is an important part of the mix.

Winning the Multi-Agency Game: Can't We All Just Get Along?

SEM AGENCY ISSUES
Some survival tips for when you're asked to work with your clients' other agencies.

Passing The Torch as an SEO Manager

SEARCH ENGINE OPTMIZATION
At some point in your career as an SEO manager, you may decide to leave your current employer for greener pastures. How you help your soon-to-be former employer during this time says a lot about you as a professional.

Outsell forecasts that online spending will overtake print in 2010

NEWS: SEM Industry: Events | SEM Industry: Trade Shows | Stats: Spend Forecasts
According to Outsell, spending on online advertising and marketing will overtake print in 2010 for the first time. The research and advisory firm's annual forecast predicts companies will spend $119.6 billion on online and digital strategies, from search engine ...

8 Google Updates from the Past 8 Days

NEWS: Google | Google: AdWords | Google: Earth & Keyhole
Catching up on a week of new stuff from the GOOG.

Web Analytics Association Names Mike Levin as Executive Director

NEWS: Analytics & ROI | SEM Industry | mike levin
Previously the executive director of the Oracle Applications Users Group (OAUG), Mike Levin has been tapped in the same role - but this time at the Web Analytics Association (WAA).

Allison Schwam is Skiing Her Way to Search Success

NEWS: Google: AdWords | adwords | backcountry
Prepare to be green with envy.

New MSN Homepage Begins Rolling Out Today

NEWS: MSN | bing | microsoft
It will take a few weeks.

173 million U.S. Internet users watched 32.4 billion videos in January

NEWS: Google: YouTube | Stats: comScore | comScore
According to comScore Video Metrix, nearly 173 million U.S. Internet users watched 32.4 billion videos in January 2010. Do the math and you'll discover that viewers watched an average of 187 videos per viewer during the month.
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Director of Sales and Marketing, E-commerce
PC Connection Merrimack, United States

Media Planner
Situation Interactive New York, United States

Site Manager, Financial Media
TheStreet.com New York, United States

VP, Web Marketing Manager / Sr. Marketing Manager
Citizens Financial Group Westwood, United States


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