Archive for the "Video Blogging" category


When “Success” Misleads You

When Guy Kawasaki invited me to videotape his upcoming interview with Steve Wozniak, I jumped at the opportunity…

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A Spectacular Launch of a New Tech Product … and they didn’t spend a dime!

Mike Arrington, in his CrunchNotes blog, wrote a short, but fascinating piece called “Riya Manipulates Bloggers to Nail a Product Launch”
To summarize for you, he broke it down into four simple steps:
1) Line up a video interview with Robert Scoble on ScobleShow…

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Engaging an audience with no time for it…

Steve Safran of Lost Remote posted a fascinating piece this morning entitled “PodCast Math - We don’t know what we don’t know” His launching point was a discussion of the ZeFrank vs Andrew Baron controversy we’ve discussed on these pages and Scoble has on others, but the real gist of the argument was that because we can’t say authoritatively that an individual, once they’ve downloaded an audio or video podcast, we have no true measure of viewership or listenership…

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Brightcove, Metacafe offering new variations/extensions of the YouTube model.

Football Really - video powered by Metacafe
Honestly, I’ve never given much attention to soccer (football to the rest of the world) until I saw this amazing video from Metacafe…

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Companies are even monitoring F-List bloggers like me! What about BestBuy?

I couldn’t believe it…

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Wendy’s “viral” campaign on YouTube: The future of Marketing or the future of Spam?

Apparently Wendy’s is following Dell Computer’s footsteps in creating “viral videos” for distribution on video sharing sites like YouTube…

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Ze Frank / Rocketboom nerdfight escalates: Ze questions RB’s numbers

the show with zefrank

In the interest of fairness, I thought it might be germane to present you with Ze Frank’s side of the numbers argument with RocketBoom…
[Addendum 10/27/06] Marshall Kirkpatrick of TechCrunch went through the numbers in detail with both Andrew Baron of Rocketboom and Ze Frank and confirmed that while Andrew Baron may have exaggerated slightly, his numbers were pretty much accurate…

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