Jefferson J. Mooney

Member, VANOC Board of Directors
Nominated by the City of Vancouver

Jefferson (Jeff) Mooney is executive chairman and controlling shareholder of A&W Food Services of Canada Inc.

Under his leadership, the organization has grown to more than 650 restaurants across Canada and experienced eight strategic transitions, including a management buy-out of the business in 1995 and the creation of an innovative Revenue Royalty Income Trust in 2002. A&W has also been named Restaurant Company of the Year (2002) and recognized as one of the 50 Best Managed Companies in Canada for the last four consecutive years.

In addition to his role as past chairman of the Business Council of British Columbia, he is a member of the Board of Directors of Cadillac Fairview Corporation and Finning International Inc. He is also past chairman of the Young Presidents’ Organization – BC chapter and a member of the Chief Executives’ Organization and World Presidents’ Organization.

In 1992, Mooney became the first recipient of the Henry Singer Award for Exceptional Leadership, awarded by the Faculty of Business of the University of Alberta. Chosen as the 1994 marketing executive of the year by the Sales and Marketing Executives Vancouver, in 2003 he was a recipient of Her Majesty Queen Elizabeth’s Jubilee Medal. Most recently, in May 2006, he was inducted into the BC Restaurant Hall of Fame.

An avid sports participant and fan, Mooney was born in Regina and raised in Winnipeg. He is an alumnus of the University of Saskatchewan and Harvard Graduate School of Business. He is married and has four grown children.


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