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Total party expenditure table - Election '08

This table records registered political parties' total limits and actual advertising spend in Election '08 across broadcasting allocation, candidate and party activities disclosed in post-election returns.  The table is not directly comparable to previous elections due to a changed definition of election advertising in 2008.  The table is also available for download, at right.

Party nameNumber of electorate candidatesParty Vote limitBroadcasting spending limitCandidate spending limit Overall advertising spending limitActual party vote spendingActual broadcasting spendActual candidate spending Total advertising expenditure
ACT New Zealand59$2,180,000.00$103,704.00$1,180,000.00$3,463,704.00$1,142,087.64$103,704.00$129,766.88$1,375,558.52
Alliance15$1,300,000.00$10,370.00$300,000.00$1,610,370.00$19,708.96$8,623.88$3,465.86$31,798.70
Aotearoa Legalise Cannabis Party8$1,160,000.00$10,370.00$160,000.00$1,330,370.00$11,802.64$10,283.64$86.25$22,172.53
Bill and Ben Party0$1,000,000.00 $0.00$1,000,000.00$3,777.38$0.00$0.00$3,777.38
Direct Democracy Party*0$0.00 $0.00$0.00$0.00$0.00 $0.00
Family Party11$1,220,000.00$10,370.00$220,000.00$1,450,370.00$87,160.65$9,999.88$60,827.47$157,988.00
Green Party of Aotearoa/New Zealand61$2,220,000.00$248,889.00$1,220,000.00$3,688,889.00$1,459,610.18$248,460.79$40,816.30$1,748,887.27
Jim Anderton's Progressive27$1,540,000.00$103,704.00$540,000.00$2,183,704.00$168,229.47$103,683.24$24,171.60$296,084.31
Kiwi Party36$1,720,000.00 $720,000.00$2,440,000.00$184,457.13$0.00$38,244.21$222,701.34
Libertarianz17$1,340,000.00$0.00$340,000.00$1,680,000.00$24,064.24$0.00$11,360.49$35,424.73
Māori Party7$1,140,000.00$248,889.00$140,000.00$1,528,889.00$187,752.90$247,021.46$83,551.10$518,325.46
New World Order0$0.00$0.00$0.00$0.00$0.00$0.00$0.00$0.00
New Zealand Democratic Party for Social Credit13$1,260,000.00$10,370.00$260,000.00$1,530,370.00$56,545.71$10,365.30$14,045.66$80,956.67
New Zealand First Party22$1,440,000.00$248,889.00$440,000.00$2,128,889.00$784,181.84$248,889.00$132,868.48$1,165,939.32
New Zealand Labour Party70$2,400,000.00$1,000,000.00$1,400,000.00$4,800,000.00$2,271,821.59$999,073.48$718,866.53$3,989,761.60
New Zealand National Party63$2,260,000.00$1,000,000.00$1,260,000.00$4,520,000.00$2,206,835.53$998,254.34$854,612.26$4,059,702.13
New Zealand Pacific Party8$1,160,000.00 $160,000.00$1,320,000.00$129,563.71$0.00$55,694.51$185,258.22
RAM - Residents Action Movement11$1,220,000.00$10,370.00$220,000.00$1,450,370.00$12,392.70$10,366.45$755.65$23,514.80
Republic of New Zealand Party6$1,120,000.00 $120,000.00$1,240,000.00$360.00$0.00$1,495.00$1,855.00
United Future New Zealand51$2,020,000.00$103,704.00$1,020,000.00$3,143,704.00$151,519.93$103,620.09$39,161.69$294,301.71
Workers Party of New Zealand4$1,080,000.00$10,370.00$80,000.00$1,170,370.00$3,770.44$10,174.53$593.81$14,538.78
*As at 5 Apr '09: the audit report on Direct Democracy Party's party expense return was outstanding.