Telstra BigPond trials naked DSL

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update Telstra's BigPond yesterday launched a four- to six-week trial of two kinds of naked DSL to "assess customer demand".

Telstra spokesperson Craig Middleton said the company has started trialling an "enhanced" version of naked DSL where customers "have the convenience of being able to have incoming calls and make emergency calls". He named the product "Pure DSL". There is also the option to not have this ability, with traditional "Naked DSL" being offered without a dial tone. The enhanced "Pure DSL" product will not cost extra.

It's understood that Telstra is conducting the trial with the two separate product options to assess how important the ability to receive calls, or dial Triple Zero, is to customers.

Middleton believed the "Pure DSL" offering is "pretty unique in the market". The trials are only offering one plan: a 24-month ADSL2+ contract costing $59.95 per month for 25GB worth of downloads. Speeds reach a maximum of 20Mbps (8Mbps in some areas) and are slowed to 64Kbps once quota is reached. The offer is only available to "a few thousand" who request to take part, Middleton said.

Asked if BigPond would offer its "Pure DSL" product to wholesale customers, Middleton said it will be assessed at the end of the trial. "Obviously it's a competitive market out there and we're looking at ways to, a) be competitive and, b) make sure we've got products to meet the needs of our customers," Middleton said.

The trial offering is available by calling 1800 827 699. Customers who apply for the product as part of the trial will continue to be able to use the product after the trial without the need to pay for a landline connection, Middleton said.

Internode managing director Simon Hackett weighed in on Telstra's trial plans on the Whirlpool broadband forum. When asked if Internode could match the new plans, he said "only if we can do so without running at a loss".

"To date, we can't (for instance) meet the 'trial', 'naked/pure' DSL plan on Telstra port infrastructure without running at a loss," he said. "But on the other hand, it looks like none of what's happening from BigPond is currently a permanent change — it's an experiment, and at some level we need to wait for the experiment to be completed."

He believed it'd be a month or two before it becomes clear to anyone "whether this is just a set of trials or a permanent shift in the pricing from BigPond".

"In that timeframe, I don't think we can do much more than watch, wait and challenge Telstra Wholesale to review their notion of competitive access pricing, and see what happens."

Update at 3:53pm, 2 June 2010: Comment included from Internode managing director Simon Hackett.

Talkback

telstra charge for uploads as well!

zothenzothen 1 day ago
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I think this naked DSL product (from all ISPs) is a fraud anyway. In most cases you still pay a 'naked' line rental of $10 or more. For the extra $15 you get a working phone service. Unless you are on the poverty line or penny pinching for some other reason it is hard to see where the value is.

It will be interesting to see how much extra Telstra charges for a naked DSL product or if they will buck the trend and charge JUST for ADSL.

Mel SommersbergMel Sommersberg 1 day ago
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Why is there no information in detail on the Telstra or BigPond site about the plans?? Yet the whirlpool community appears to know most of the details. But even more strangely, a site called broadbandguide.com.au opearting under youcompare.com.au appears to have all the Bigpond naked dsl plan specifications and prices?? See here http://broadbandguide.com.au/bigpond/naked-dsl/plans

Garry.EGarry.E 1 day ago
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1. Uploads will be counted.
2. Competitive ISP's offered this ages ago.
3. It's not that much cheaper than normal ADSL.
4. Naked DSL is a sham, having broadband is suppose to make life easier, not harder.
5. 6 week trial does not show demand, it's too short.

ZeroNutZeroNut 1 day ago
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@ drahcir - "so what if other isp's offered this ages ago? whats your point?"

I think the point is, guys like Hackett (and others) have and are forcing the likes of Telstra to compete and innovate, instead of being as they used to be, lazily apathetic!

So yeah in a way, well done Telstra! But they do it because they have to, not because they want to. I’m sure the good old days of easy PSTN profits would be still preferable, if possible!

But even if you are a Telstra customer (as I am) you have benefitted from the competition of the likes of Internode (and a government who won't cop Trujillo like cr*p) as Telstra have had to become more competitive.

Ahhh the satisfaction… I sip my coffee, with a smirk on my face.

RSRS 17 hours ago
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Telstra do it because they have to - ok , they do as do any other company or are you saying Internode and the like just do it for love?

Telstra can be said not to be competitive in broadband, ok , but to say they arent innovative and are lazy etc is incorrect considering what they have done iwith next g and so forth so praise where praise is due, so they were a little slow with the broadband well that is no longer an issue is it

ahh the satisfaction of watching SS Internode waiting for its iceberg, enjoy your coffee

drahcirdrahcir 17 hours ago
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Oh drahcir, don't get all upset and flustered petal, settle down...

All I was saying was, competition spawns better prices. You do want better prices don't you?

If not, it shows your allegiances! Plus the fact you knew the Telstra contact number off by heart tells more about you and your allegiances than me (as I have no allegiances, lol...).

Yes I will enjoy my coffee, not caring if ss internode as you call them, ss you or ss Telstra sink to the bottom of the Pacific.

And again, I'll do it with a smirk...

RSRS 12 hours ago
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RS,

The contact number was in the article so he didn't know it off by heart.

ABAB 4 hours ago
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Lol... AB, you don't say...it was in the article, really. But how do "you" know he doesn't know it of by heart, none-the-less?

Obviously, my facetious little throw away line, has upset the Telstra brethern, lol...

Its funny the way you all come out of the woodwork when "one of your own" (i.e. TLS shareholder or Telstra employee) is talking typical rubbish and taken to task, accordingly.

Wait for it here comes Sydney to call me a disparaging opponent of Saint Telstra!

Keep up the great work guys, you keep us all so amused with your warped TLS shareytales...

RSRS 3 hours ago
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/sigh

ABAB 2 hours ago
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Indeed...

RSRS 2 hours ago
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glad your amused, cheers

drahcirdrahcir 41 minutes ago
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Could someone explain more about this Plan, as I am with Westnet, and about to go with Telstra ,,does it include if you go over your download speed ,,is it then shaped,also what does the phone system mean to me as I am disabled

stockbrokerstockbroker 21 hours ago
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yes it will be shaped, no excess usage charges but much slower. not sure about phone for yourself, do you have priority service? might be best to ask Telstra directly 1800 827 699

drahcirdrahcir 20 hours ago
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TLS are merely testing the market for a post-NBN product if they lose

tinydancertinydancer 13 hours ago
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Indeed...

2 hours ago by RS on Telstra BigPond trials naked DSL

/sigh

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Everyone on the planet is angry and confused.

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RS,

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