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Tuesday, August 4, 2009

CBS will swap frequencies of Tampa's "WLLD" and smooth jazz WSJT

Cbs Will Swap Frequencies Of Tampa's "Wlld" And Smooth Jazz Wsjt Market Manager Don Howe says it’s a matter of matching the formats with the particular signals available. Rhythmic WLLD will move off of the Holmes Beach-licensed class C2 frequency of 98.7 to the longtime home of smooth jazz WSJT. While WSJT will give up the full Class C signal at 94.1 licensed to Lakeland, and take up residence at 98.7. Don Howe says “WSJT’s new signal will be better adapted to reaching in-office listening and the smooth jazz lifestyle in the Tampa Bay metro and the growing Sarasota market”, south of Tampa Bay. The two-way flip occurs in two weeks, on August 19.

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