Library » SMN Webcasts - Upcoming

SMN Webcasts - Upcoming

Demonstrating the Value of SEO Within a Large Organization: What to Measure, How to Report

Thursday, August 5 – 1 PM EDT (10 AM PDT)

  Webcast Details If you run a large website within a large organization, you know the challenges of reporting on the results of your search engine optimization (SEO) program. Whether it’s because upper management still needs to be convinced, or because you are dealing with multi-national, multi-lingual [...]

Bullseye! Hitting the Right Demographic in your Digital Marketing Campaigns

Tuesday, July 27 – 1 PM EDT – (10 AM PST)

  Webcast Details The most successful digital marketing campaigns usually have one thing in common: an understanding of the target audience– how they behave, how they interact with digital channels — how to ultimately reach that target demographic with a compelling message. This webcast will present [...]

How to Market Online Where Retail Consumers are Searching

Tuesday, August 3, 2010 – 1 PM EDT (10 AM PDT) Speakers: Kim Rome, Senior Director of Research, comScore Rob Murray, CEO, iProspect John Federman, President and CEO, Searchandise Commerce

  Webcast Details Recent research shows that consumers conduct online research before purchasing items such as consumer electronics, computer hardware and software, or appliances – whether or not they buy online or [...]

Yahoo! & Microsoft Search Alliance – What? How? When?

Thursday, June 24, 2010 – 1 PM EDT (10 AM PDT) Speakers: Rob Wilk, National Director of Search Optimization & Strategy, Yahoo! Rathna Sharad, Group Product Manager, Microsoft

  Webcast Details The Yahoo! and Microsoft Search Alliance is one of the biggest changes in paid search history. As a search marketer, are you prepared for the merged platforms? This [...]