Just in time for Halloween, art brand Skelanimals will be featured on a range of trick-or-treat goods this fall at Target stores nationwide.
The Skelanimals seasonal products will include paper party goods, costumes and accessories, treat bags, candy, exclusive push and toys, home décor and girls’ apparel and fashion accessories.
Two new Skelanimals characters — Timmy the Spider and Oliver the Owl — will debut along with the Target product launch. The property’s first CGI-animated short will premiere, featuring music from the band Family Force 5, on Target in-store channels and the Skelanimals’ microsite at www.target.com. An exclusive CD Keep the Party Alive from Family Force 5 will release with the animated short and bonus audio tracks.
Meanwhile, Skelanimals has also inked a deal with Mars to offer custom Skelanimals M&Ms to be available exclusively at Target’s Web site.