Longest Running TV Drama
 
WHO:
Guiding Light
WHAT:
since 30 June 1952
WHERE:
USA
WHEN:
broadcast weekly

The world's longest running TV drama is Procter & Gamble Productions' Guiding Light (CBS, USA), which was first aired on 30 June 1952, and is currently broadcast each week day. Guiding Light was originally broadcast as a 15 min radio serial on WLW Radio in Cincinnati, beginning on 25 January 1937.