Advertising Smarter to Entertainers and Party Hosts

9 May 2012 by , No Comments

Episode 38 of Advertising Smarter focuses on Entertainers/Party Hosts – consumers who enjoy entertaining and hosting parties  – and looks at how you can tap into their media interests and habits, buying preferences, as well as their attitudes about advertising. Watch this video briefing here, see it in HD on YouTube, or subscribe to see [...]

Advertising Smarter to Bicycle Shoppers

17 April 2012 by , No Comments

Episode 37 of Advertising Smarter focuses on Bicycle Shoppers – consumers who are in the market for bicycles  – and looks at how you can tap into their media interests and habits, buying preferences, as well as their attitudes about advertising. Watch this video briefing here, see it in HD on YouTube, or subscribe to [...]

Advertising Smarter to Do-it-Yourselfers

21 March 2012 by , No Comments

Episode 36 of Advertising Smarter focuses on Do-it-Yourselfers – consumers who like to tackle those home improvement projects  – and looks at how you can tap into their media interests and habits, buying preferences, as well as their attitudes about advertising. Watch this video briefing here, see it in HD on YouTube, or subscribe to [...]