Contributor

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Screen Time: How Much is Too Much for Your Kids?

A decade from now it will seem ordinary for a two-year-old child to be an iPad whiz or for a newborn to practice tummy time in front of a bright screen. We know this...

July 14, 2012 by Jeana Lee Tahnk

Socialcam CEO: Don't Let Video Intimidate You

Much like Pinterest in 2011, Socialcam is achieving an unpredicted and unmistakable rise to prominence in 2012, with more than 75 million users and a recent partnership...

July 13, 2012 by Jeff Barrett

How to Choose the Right Social Marketing Platform

While much of the tech and financial world has been focused on Facebook’s post-IPO performance, something else has happened that is starting to define the social...

July 13, 2012 by Patrick Salyer

5 Reasons Amazon Should Stay Out of the Smartphone Market

Word is, Amazon is making a smartphone. Dell tried to make a smartphone once. So did Hewlett Packard. Palm made some smartphones as well, and, we may soon be discussing...

July 12, 2012 by Alex Goldfayn

How to Make B2B Content More Shareable

When it comes to creating content for a company blog, “if you build it they will come” is not the right mantra. Smart social media promotion of your content is key, and...

July 12, 2012 by Janet Aronica

5 Tips to Keep Spear Phishers Out of Your Inbox

A few weeks ago the U.K. government agency, Action Fraud, warned that cyber criminals were sending fraudulent phishing emails to Royal Bank of Scotland’s NatWest banking...

July 11, 2012 by Phil Lin

How to Pick the Right Programming Language

During the course of every coding project, a software developer must make dozens of decisions. Sometimes this involves solving a problem unique to a particular domain...

July 11, 2012 by Adron Hall

4 Ways to Make HR More Efficient

We all want our businesses to move quickly and in the right direction, and human resources plays a key role in that. Unfortunately, too many companies still depend on...

July 10, 2012 by Joseph Fung

7 Tips to Enhance Influencer Marketing

Marketers send out hundreds of letters every day to influencers in the social space. That's because influencers are usually a great way to get an "in" any time a brand...

July 10, 2012 by Michoel Ogince

12 Essential Social Media Cheat Sheets

Getting around a social media site is not always easy. For some users, it's a matter of getting used to social media. For others, the issue is keeping up with constant...

July 09, 2012 by Ann Smarty

How to Leverage Location Data for Better Mobile Ads

The mobile industry is looking to location-based advertising as one way to address its monetization challenges. This approach means mobile users receive targeted ads only...

July 09, 2012 by Kevin Hannan

How To Hire for Positions That Didn’t Exist 10 Years Ago

What do app developers, social media managers, cloud computing administrators, virtualization engineers and Chief Listening Officers all have in common? These positions...

July 08, 2012 by Sajjad Masud

6 Ways to Stay on Top of Social Media

To be successful in social media and community management you need to keep track of the constant changes to that ecosystem. That's because everything you know about...

July 08, 2012 by Cara Friedman

4 Rules for Luxury Brand Mobile Marketing

The essence of any coveted brand is the story it conveys. The elements of heritage, craftsmanship, and creative innovation combine with a vision of an aspirational...

July 06, 2012 by Scott Forshay

The Big Data Playbook for Digital Agencies

For digital agencies, big data as a competitive advantage is still very nascent, somewhat terrifying, and not tangible at all. However, marketers are starting to hear that...

July 06, 2012 by Joseph Kelly

3 Ways to Change How Your Organization Shares

The latest learning and education innovations are blossoming, even if they have yet to gain meaningful adoption. Just take a look at the ideas, tools, and methods...

July 06, 2012 by Craig Malloy

10 Perfect Summer iOS Games for Kids

Entertainment Games built for iOS appeal to a wide range of people, and that includes kids! Whether it's younger kids just getting their first taste of technology or those who are...

July 06, 2012 by Carter Dotson

6 Posts That Build Engagement on Facebook

When Mark Zuckerberg ﬁrst built Facebook, the purpose of it was to keep people connected with their friends. That was its ﬁrst purpose. And it worked well. As Facebook...

July 05, 2012 by Aaron Lee

What the Gaming Industry Knows About Digital Intelligence

Analytics have been around for more than 20 years now, and yet the demand for analytics has never been greater. The problem is the traditional analytics approach was not...

July 03, 2012 by Joe Stanhope

It's Easy Going Green: These 5 Apps Can Help

Even if you’re not able or ready to fully adopt an environmentally-friendly lifestyle, there are a number of ways to contribute to the well-being of the planet and...

July 03, 2012 by Molly Cutler

6 Ways Google Can Secure its Social Future

Social media has radically transformed the way we search, buy, and consume content online. Facebook has not only taken advantage of this, it's become the driving force...

July 03, 2012 by David Clarke

Why You Should Embrace Twitter Lurkers

Please do not unfollow Twitter followers who are inactive, no matter how long it's been. There are many lurkers, searchers and readers who may never tweet, but still have...

July 03, 2012 by TedRubin

5 Ways to Monitor Your Brand’s Effectiveness

Building a brand isn’t solely about numbers and figures. It’s about attracting an audience that will be an asset throughout your brand’s lifetime. Unfortunately, for a...

July 02, 2012 by Michael Hyatt

5 Chinese Social Networks You Need to Watch

Connections mean “power” in China. This is why social networks have become part of the relationship-building fabric of Chinese society. The numbers certainly bear this...

July 02, 2012 by Yin Mei

How Web APIs Unlock Value in the Cloud

The cloud is where it’s at. It’s where business data resides. It’s where social user-generated content sits, where forward-thinking creators place their tools....

June 29, 2012 by David Schoenbach

7 Ways Brands Can Get Push Notifications Right

Push notifications are the messages that mobile apps send to your mobile device. But not all notifications are created equal. Good push notifications can mean alerting...

June 29, 2012 by Brent Hieggelke

5 Strategies for Marketing on the iPad

Just 22% of the top 50 retailers in the country have an iPad app. Yet the iPad is the fastest-growing consumer computing device on the planet. Why haven’t brands embraced...

June 28, 2012 by Gene Paek

How Social Music Marketing Can Help Your Brand

For most people, the marriage of music and social media has been a harmonious one. Since the questionably legal early days of MP3 filesharing, the social music industry...

June 28, 2012 by Panos Panay

5 Ways to Get Creative With Native Ads

As click-through rates for banner ads have dropped to just .09%, momentum is growing to get beyond ad formats that interrupt. The push for new advertising models stems...

June 28, 2012 by Chris Schreiber

Why Media Disruption Is an Excuse for Ineffective Advertising

For marketers and consumers disruptions seem to be everywhere. There's Dish TV saying that its new “hopper” DVR will allow consumers to skip ads. And Microsoft is...

June 27, 2012 by Jonathan Gardner

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