EDUCATIONAL RESOURCES

Our white papers provide marketers from around the world with the insights they need to engage with their social community.


Increasing Engagement Through Video Posts


Get the Facts on Why Brands Should Be Posting Videos to Increase Engagement.


How Brands Should Use Social Gaming


Learn insights and best practices on how to develop a branded social game.


Social Mobile User Engagement


Learn proven strategies, insightful data and best practices for mobile social user engagement.


The Guest that Never Leaves


Learn how to protect your social community from unwanted content through effective community moderation tactics.


Managing Your Facebook Community


Find out the best ways to manage your social community on Facebook. Detailed research on conversation volume, post engagement and more.


Anatomy of a Facebook Post


Curious when is the best time to engage with your Facebook community? Find out the best times, frequency, post types and more.


How Brands can Optimize Social Strategies Through Analytics


Find out how brands can utilize analytics to create more meaningful relationships with fans.

Our case studies and guides provide marketers from around the world with the insights they need to engage with their social community.


A Marketer’s Guide to Facebook Timeline


Learn how to leverage the new Facebook Timeline format to enhance your brand’s social marketing strategy.


Pinterest Guide For Brands


Learn How You Can Leverage the Success of Pinterest to Build your Brand.


Guide to Social TV for Brands


In Vitrue’s guide on Social TV, find out why the integration of TV with social media is one of the most effective marketing strategies for brands.


Find Out How TurboTax Played Social Games, and Won!


Find out how TurboTax successfully used social gaming to acquire and engage fans, while at the same time educating consumers on TurboTax products and helping kids in need.


Vitrue’s Strategic Social Marketing Kit


A collection of best practices, guides and white papers to help brands develop their 2012 social marketing strategies for Facebook, Twitter and Google+. Learn tips around community management, increasing engagement, platform innovations, analytics and more!