It's no secret that Israel has become one of the world's most important technology epicenters. While the tiny Middle Eastern country was best known in the 90's as a robust producer of hardware (semi conductors, chips and the likes) - and then became known for software (particularly for the enterprise)...

Situated in the middle of the world's most volatile region stands an oasis of technology that impacts practically everyone on the globe. Israel, affectionately known as Silicon Wadi, has become the second most important technology center in the world. In the most unlikely of scenarios, a tiny country that has...

After Silicon Valley, few cities know the benefits of the tech boom better than New York. "Silicon Alley" is now home to hundreds of tech startups, helping to diversify an economy that for many years was undeniably reliant on Wall Street's might. In fact, NYC recently eclipsed Boston as the...

The classic stereotype of a successful entrepreneur and business owner is one that works hard around the clock until they achieve success. Long hours, short breaks, little social life and immense pressure are all assumed to come with the territory of getting a business off the ground -- and, in...

In a perfect world, everyone would work at maximum efficiency every day, with no red tape to cut through or communication snags stunting progress. Unfortunately, thanks to the human capacity for mistakes as well as the imperfect reality of most business environments, getting bogged down is almost inevitable. And once...

Running a business involves putting out a great product or service -- but many products and services may not succeed due to a lack of infrastructure, planning and attention paid to the minutiae of day-to-day operations.

One crucial aspect of business development is obtaining press coverage through a public...

As Cutler Group, the boutique tech PR firm I started out of college, just reached its third anniversary, I thought this would be a good time to look back at the formative years of the firm, and examine how we were able to navigate the challenging waters of the startup...

The first step in most public relations campaigns is getting your company featured in an industry-related publication. A well-written article about your startup's latest funding round or big promotion is arguably more effective than a paid-for advertisement, and it serves as a testament of success to your investors and clients....

Press releases are an essential element of any public relations strategy. These short, compelling documents detail product releases, event announcements and other newsworthy items a company produces. As CEO of the tech PR firm Cutler Group, it's my job to help take the business dealings of innovative tech...

One of the most important strategies of a public relations campaign is obtaining press coverage. While advertising comes with a price and is often ignored by consumers, one thing I have learned as CEO of tech PR firm Cutler Group is that press coverage offers tremendous value and...

When it comes to technology, Silicon Valley remains a metonym for the industry as a whole. Small tech startups often open up shop in the area -- if only to make a name for themselves -- and many of America's greatest tech companies and venture capitalists reside there as well....

The entrepreneurial spirit of the American public is one of our country's last great resources. As the national unemployment rate hovers around 8 percent, our strongest competitors continue to outpace us in education and macroeconomic stability. Helping to keep America afloat in an increasingly competitive global economy is our willingness...