Rainbow bright: A very colourful Alicia Keys follows husband Swizz Beatz's footsteps, quite literally, by launching her own Reebok trainer line

By Kimberley Dadds

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Her husband became creative director of Reebok two years ago.

So it was only a matter of time before Alicia Keys would follow in Swizz Beatz's footsteps, quite literally, by launching her own set of trainers.

And the singer decided to do it in style as she showed up at her Reebok trainer launch standing out in some very bright clothing on Thursday.

Splashes of colour: Alicia Keys attends the launch of her new Reebok trainers wearing a very bright outfit to match the shoes

Splashes of colour: Alicia Keys attends the launch of her new Reebok trainers wearing a very bright outfit to match the shoes

Alicia, 32, held the launch at The Grove as she also underwent an interview with entertainment show Extra to promote the high top sneakers.

Deciding to stand out next to the flamboyant colours of the shoes, Keys opted for a white jumper with a pink and yellow pattern, which she wore with dark green skinny jeans.

And if that wasn't enough colour, the Unbreakable hitmaker modelled one of her designs with a pair of matching yellow, hot pink and black high tops.

Brightening up the day: Alicia was joined by husband Swizz Beatz, who has previously had a line with Reebok, as they showed off some of the high top designs

Brightening up the day: Alicia was joined by husband Swizz Beatz, who has previously had a line with Reebok, as they showed off some of the high top designs

Promotional trail: Alicia grinned widely as she appeared on Extra at The Grove on Thursday plugging the sneakers

Promotional trail: Alicia grinned widely as she appeared on Extra at The Grove on Thursday plugging the sneakers

Stepping out: Clearly pleased with the launch, Alicia walked out grinning and holding Swizz's hand
Stepping out: Clearly pleased with the launch, Alicia walked out grinning and holding Swizz's hand

Stepping out: Clearly pleased with the launch, Alicia walked out grinning and holding Swizz's hand

She also showed off a few of her other designs, one in a neon pink/orange and a less flamboyant all white pair.

Flamboyant tastes: The singer modelled one pair from the new line at the launch

Flamboyant tastes: The singer modelled one pair from the new line at the launch

Alica grinned widely as she completed her look with her short bob and hooped earrings.

And after finishing her interview, she then posed for photos next to Swizz as they held up a shoe each.

Beatz went for white trousers and a printed T-shirt with a trilby hat and sunglasses as he held up a brown and khaki trainer to support his wife.

The couple were then seen leaving holding hands after promoting the line, with them stepping in time in their colourful shoes.

At the unveiling of Swizz's partnership with Reebok in New York in 2011, he compared himself with some of the world's most famous fashion designers.

He said: ‘I want y’all to understand the movement and the opportunity that we all have.

'Reebok is definitely back. I am happy to be the creative director globally.

Talented couple: Swizz was made creative director of Reebok in 2011, while Alicia has now shown off her design skills

Talented couple: Swizz was made creative director of Reebok in 2011, while Alicia has now shown off her design skills

Someone's pleased with themselves: Alicia waved and smiled at waiting fans as she made her way home

Someone's pleased with themselves: Alicia waved and smiled at waiting fans as she made her way home

‘That puts me up there with the Marc Jacobs and Karl Lagerfelds.

'To have that position coming from the South Bronx… I tell everybody that the sky is not the limit, it’s just the view.’

Family day out: Following the trainer launch, Alicia and Swizz got changed and took son Egypt out for a sunny stroll

Family day out: Following the trainer launch, Alicia and Swizz got changed and took son Egypt out for a sunny stroll

Family outing: They popped for a bite to eat at Earth Bar in West Hollywood before leaving looking relaxed and content

Family outing: They popped for a bite to eat at Earth Bar in West Hollywood before leaving looking relaxed and content


 

The comments below have been moderated in advance.

Alicia is stunning, even if dress for a rendition of "Free Nelson Mandela"

Click to rate     Rating   14

How this guy landed Alicia i'll never know. She is their worthy heir to the beauty crown worn by gone but not forgotten Aaliyah !!!

Click to rate     Rating   43

wow these are just so original...lets all start making high heeled trainners...her 'designs' look rubbish!

Click to rate     Rating   20

Why has he got headphones around his neck, but not plugged into anything.....

Click to rate     Rating   21

i like Alicia but the trainers are ugly. Just saying!

Click to rate     Rating   69

Alicia looks beautiful and happy and Egypt is just adorable. I think I like the black shoes she's wearing better, but Alicia looks great in whatever she wears.

Click to rate     Rating   26

Son EGYPT? Dear God, what "right on" nonsense.

Click to rate     Rating   20

Looking good!!

Click to rate     Rating   12

Alicia Keys - what a classy, beautiful, talented, stylist woman! Rihanna this is how it is done!

Click to rate     Rating   52

becoming annoying this woman,are we supposed to worship these people or what?,you tell me DA

Click to rate     Rating   2

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