GI-Joe-Retaliation-Poster

By Steven Smith

G.I.Joe is my jam. When I was little, I engulfed every issue of Marvel’s comic book series as well as all of Hasbro’s toys. Couple that with the fact I’m an army brat and boom, you have a super fan. I even went to meet Larry Hama as a kid and got him to sign my copy of "G.I.Joe A Real American Hero" number 2. For those who know, that’s a big deal. For those who want to know if I got it authenticated, not yet but I’m gonna. Read More...

jurassic-park

By Zack Smith

Almost twenty years ago, Jurassic Park arrived in theaters, and ushered in a new age of cutting-edge CGI (and less-than-cutting-edge in films that weren’t as good), along with that sweet line of Kenner figures with scary sculpts, creepy pop-out flesh “wounds” and less-interesting human figures that didn’t look anything like Sam Neill or Jeff Goldblum.

Now with plans for Jurassic Park 4 under way, it’s time for new toys – and Hasbro will be bringing them to us. Read More...

starwarsblack_575

Hasbro is celebrating "The Rise of Darth Vader" with its new line of "Star Wars" toys at Toy Fair complete with the transforming Anakin Skywalker to Darth Vader action figure, which sees the Jedi change into his role as the sinister Sith lord as you assemble parts of Vader's suit onto the poor, heartbroken Hayden Christensen. Also, get a look at the lightsaber that swaps colors when the Dark Side takes you over, and see what's coming up in the amazing "Star Wars Black" series in video tour of Hasbro's booth below!

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At Toy Fair, Hasbro had blocky KRE-O Kirk, Spock, Scotty, and others from "Star Trek Into Darkness" on hand, including villain THE SPECIALIST? They showed off blocky version of the aforementioned characters from the upcoming flick. One of the most intriguing bits of info we got from these killer KRE-O's - aside from the lovely, glowy, effervescent LIGHTTECH on some of the vehicles - is the inclusion of Borg in the new line! Does that mean, the baddies are somehow assimilating themselves into J.J. Abrams' film? Find out in our video tour of the KRE-O booth below!

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At Toy Fair, Hasbro showed off a bunch of great looking toys from the upcoming "Iron Man 3" movie that offer savory bits of speculation fuel about what surprises await us once Marvel's superhero sequel hits this Summer, including the various types of armor Tony Stark will don to take on The Mandarin and ...others!

Watch our video tour of Hasbro's booth below!

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Hasbro released a sneak peek at its thunderous offering from the upcoming "Thor: The Dark World" movie at Toy Fair! In the video below you'll see a few different takes on the God of Thunder himself, "puny god" Loki, some sneak peeks at the film's Elvish baddies, and more!

Watch our video tour of Hasbro's booth below!

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If you're a fan of Harry, Liam, Louis, Niall and Zayn you're going to love these One Direction dolls from Hasbro! Check out these special Toy Fair reveals! Read More...


 

If you are afraid of "Star Trek Into Darkness" spoilers, you might want to skip this intriguing discovery from Toy Fair!

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By Jim Kiernan

Hasbro showed off their G.I. Joe line at their Toy Fair media event yesterday, including figures from the upcoming movie G.I. Joe Retailiation, Ultimate versions of old favorites, and even some KRE-O!

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By Jim Kiernan

New York City was a bit under the weather yesterday digging itself out from Superstorm Nemo, making Tauntauns the preferred mode of travel. It also happens to be the start of the 2013 Toy Fair, and a mere mountain of snow was not going to stop the fine folks at Hasbro from unleashing the hounds early for their Fan Media Day and letting get a sneak peek at what’s in store in the coming months. From the heart of their lavish Times Square showroom, Hasbro unveiled the new additions to their extensive line of "Star Wars" toys, accessories, Angry Birds and an impressive assortment of action figure additions.

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By Jim Kiernan

What we recently saw at Hasbro's Fan Media Day (celebrating Toy Fair) regarding the Star Trek line was a treat, and would easily be considered potential spoilers for anyone looking forward to the next big screen installment of the series, Star Trek Into Darkness. Read More...

By Jim Kiernan

At Toy Fair, Hasbro unveiled their 2013 plans for the "Transformers" franchise, which if you can believe, marks its 30th anniversary this year. A landmark that will provide plenty for us to be excited about.

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By Jim Kiernan

There is never a dull moment any more when it comes to the big screen Marvel Universe. Hasbro has been busy being front and center with toys based on Iron Man, Thor, Captain America and The Avengers. On the eve of the 2013 Toy Fair, Hasbro once again opened their doors early to give us a sneak peek at their latest Marvel offerings. On deck this year at the movies we have Iron Man 3 and Thor: The Dark World.

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By Zack Smith

For decades, Star Wars action figures have held steady at 3 ¾ inches. But now, the just-announced Star Wars Black line will finally bring the Jedi and the Dark Side in scale with your six-inch toys.

WORLDS ARE COLLIDING.

Announced in USA Today, the new line will consist of eight figures, tentatively priced at $19.99 apiece, that will premiere later this year. The first wave of four figures is currently scheduled for early-to-mid August, and will include Luke Skywalker in his X-Wing pilot suit, R2-D2, Darth Maul and an “Imperial Sandtrooper” (we’re pretty sure they meant “Stormtrooper”). Read More...

When one little girl noticed that there were only 5 female characters in the game "Guess Who?", and 19 males, she did what any 6-year-old would do -- fire off a letter to Hasbro.

Here's the letter in full, via Jezebel:

"Dear Hasbro,

My name is R______. I am six years old. I think it's not fair to only have 5 girls in Guess Who and 19 boys. It is not only boys who are important, girls are important too. If grown ups get into thinking that girls are not important they won't give little girls much care.

Also if girls want to be a girl in Guess Who they'll always lose against a boy, and it will be harder for them to win. I am cross about that and if you don't fix it soon, my mum could throw Guess Who out.

My mum typed this message but I told her what to say."

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