Topic: The Future
In this presentation, Leading Edge researcher Simon Wardley explores hypotheses about change, reflecting on cloud computing and organizational shape. Considering how companies deal with the consequences and emerging patterns of change, Wardley asserts that the cloud increases innovation and productivity which yields commodity. He describes how commoditization erodes value, therefore requiring more innovation.
Steve Spence looks at where interactive marketing is headed by looking at patterns happening now. Steve reviews the three emerging principles: on demand, online, and cross device. He looks at the 4Rs that are empowering both the masses and the marketers. He explores the meaning of viral and instant gratification in the evolution of the way people think.
Tim O'Reilly discusses the impact of the advancements made in Web technologies on the future. His speech highlights the impact of mobile devices on application requirements, the need for real time processing, and the essential role people play in Web applications. In describing the important function that Web operations play in future applications, he suggests opportunities for operational personnel to contribute to the Web community for the greater good of all.
Dr. Moria Gunn talks with co-authors Peter Rogers and Susan Leal about the state of the worlds water supply from the pages of their new book, Running Out of Water: The Looming Crisis and Solutions to Conserve Our Most Precious Resource.
Dr. Moira Gunn catches up with science journalist and author, Matt Ridley, to talk about his new book, The Rational Optimist: How Prosperity Evolves' and explain why he believes it is probable that humanity will be better off in the next century than it is today, and so will the ecology of our planet.
Dr. Moira Gunn talks about the future with inventor, author, filmmaker and futurist, Ray Kurzweil. He tells us what science and technology have in store over the next 10, 20, 30 years.
Dr. Moira Gunn sits down with Vice President for Drug Discovery and Development, Sanford-Burnham Medical Research Institute, Dr. Micheal Jackson, where they're taking the drudge work out of looking for new drugs using massive robots.
Dr. Moira Gunn talks with author and Nobel Laureate, Dr. Burton Richter, about the science behind the earths rapid warming.
The term "Web 2.0" refers to the changes in the structure and composition of the Internet as it moves toward greater accessibility and participation. In this speech to the Web 2.0 conference, danah boyd, who has spent her professional career researching the Web's development, gives her analysis of where the Internet is headed and how to help it get there.
Dr. Moira Gunn interviews author and Director of the Deloitte Center for the Edge, John Hagel, about his new book, The Power of Pull, which the Harvard Business Review calls an exhilarating read as the authors sublimely reinvent the world of enterprise.